Alexander Wang Surprises Guests With His Adidas Originals Collaboration During His Spring/Summer 2017 NYFW Show

Alexander Wang X Adidas Originals Collaboration

The rumours were true! It’s time to break the bank again because you’ll want everything from the Alexander Wang X adidas Originals collection! After presenting his Spring/Summer 2017 collection, Wang surprised everyone and proved to the rumours once and for all as the models marched down the runway in #adidasoriginalsxaw .

The campaign imagery is shot by Juergen Teller, stars Rocco Ritchie, Madonna and Guy Ritchie’s 16-year-old son, alongside the #WangSquad regulars, model Hanne Gaby Odiele, Lexi Boling, and Binx Walton. The collab consists of 84 pieces of unisex clothing and shoes inspired by the idea of counterfeit goods. An upside-down Adidas logo is emblazoned on each item while the shirts have email conversations and non-disclosure agreements printed on it.

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Alexander Wang X Adidas Originals Collaboration
Creative director of Adidas, Nic Galway with Alexander Wang.

As told by Wang to Vogue,“With this collection, the idea was to take the codes and iconography of the Adidas Originals brand and look at what their symbols mean and turn them on their head, to invert what’s on the surface and add a layer of subversion; also to toy with the idea of what’s authentic and what’s fake, and how a certain setting can change perception entirely.”

The prices range from $80 USD to $200 USD for tees and hoodies, but there’s no confirmation for the rest. Keep a lookout on adidas originals and Alexander Wang’s social media outlets for more updates!

Though Wang have released a 9-piece capsule collection on 11th September where it’s sold in pop-up trucks traveling around New York City for now, the full 84-pieces collection will be available in-store and online in Spring next year so thank you Alexander, now we’re about to plan our meals for the coming months so we can shop more!

Watch the whole show here

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– Cover Image: bustle.com