United Colors of Benetton Opens Flagship Store at The Gardens Mall Kuala Lumpur

Kuala Lumpur has a new splash of vibrancy, a playground for self-expression where knitwear whispers stories and stripes sing anthems of individuality. United Colors of Benetton, the global ambassador of bold hues and inclusive style, has finally opened its flagship store in Mid Valley City, inviting Malaysians to join the colorful party.

Benetton embraces diversity, a tapestry woven with knitwear, color, and stripes, each thread speaking to a unique soul. Walk into the 1162 sq ft haven at The Gardens Mall, and discover a symphony of styles waiting to be your own.

Andrea Incontri, Benetton’s visionary Creative Director, paints a Fall/Winter canvas with four brushstrokes: Back to Tailoring, a whispered ode to classic elegance; My Own Private Style, a cocoon of cozy outerwear; The New Knit Club, where nature blooms in floral sweaters and playful bunnies; and Welcome to the Benetton Club, where preppy meets athleisure in a spirited rugby mashup.

Benetton’s Fall/Winter collection, prices start at RM139 for women, RM159 for men, and even the little ones can join the fun with kidwear starting at RM95.90. Accessories like scarves, bags, and belts add playful punctuation to your story.

And for those who prefer to shop from the comfort of their couch, a curated selection awaits on ZALORA and LAZADA. For more information, visit www.benettongroup.com or follow Benetton online at Facebook and Instagram.

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