Jaeger-LeCoultre hosted a spectacular cocktail evening party to launch its new elegant sport collection, Jaeger-LeCoultre Polaris at the sophisticated and newly opened Banyan Tree Kuala Lumpur.

Ambience at the after party of the Jaeger-LeCoultre Polaris @ Vertigo Rooftop Bar, Banyan Tree_3

During the launch ceremony, two exclusive limited edition watches were unveiled, the Jaeger-LeCoultre Polaris Geographic World Time and the Jaeger-LeCoultre Memovox Polaris watch from 1968, with only 250 and 1,000 pieces available respectively. At the cocktail reception, the full range of Polaris Collection were on display.

The New Jaeger-LeCoultre Polaris Collection

Inspired by the iconic Memovox Polaris watch from 1968, Jaeger-LeCoultre has developed a new collection to join the brand’s existing pillars. The new Jaeger-LeCoultre Polaris collection takes the spirit of Memovox Polaris and applies it to today’s man of action with a full range of timepieces: a three-hand automatic, a chronograph and a chronograph world time, as well as two models with a stronger vintage feel: the Jaeger-LeCoultre Polaris Date and the Jaeger-LeCoultre Polaris Memovox.

Combining the high manufacturing know-how of Jaeger-LeCoultre, where all mechanical movements are made in-house, with the robustness, design aesthetic and sporty elegance today’s man demands, the Jaeger-LeCoultre Polaris is destined to become the symbol for an active lifestyle.

Comprised of an initial release of five models, with one limited edition paying tribute to the 50th anniversary of the Memovox watch, the Jaeger-LeCoultre Polaris collection is a new pillar, one that redefines sporty elegance.

Read also: Jaeger LeCoultre Rendez-Vous Timepieces