Bio-Oil Malaysia celebrated Mothers’ Day with a new campaign titled ‘#sheisremarkable’ as part of Bio-Oil’s year-long 2018 campaign #iamremarkable, which celebrates the milestones in a woman’s life, especially the most meaningful events, like having a baby, and having the experience of becoming a mother enrich the relationship with one’s own mother.
The campaign video, Remarkable Love, showcased the unique bond between Yasmin Hani and her mother as she goes through motherhood.
It revolves around when she had just gave birth. In her musings, she flashes back to the time when she was pregnant and her relationship with her own mother.
This campaign is followed with a Facebook contest, where fans of Bio-Oil post snapshots
with their mothers. Eleven pairs of Bio-Oil products are up for grabs in conjunction with Bio-Oil’s 11th year anniversary in Malaysia.
Bio-Oil is also running a contest until the end of June whereby with purchase of Bio-Oil
60ml, you can stand a chance to win a studio photoshoot and makeover session of you and
your loved ones. More info here.
#sheisremarkable is not only about celebrating oneself as a woman, but to highlight the support received from meaningful relationships with others. Not only can Bio-Oil assist a woman in looking and feeling her best, but it amplifies the joy in being able to share this with others.
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