K-Pop boy group Wanna One have proven their popularity yet again as they were appointed as Reebok’s new face for Asia for the second half of 2018.
Speaking about the announcement, Reebok Brand Director said: “We’re pleased to be with the best idol group, Wanna One. We expect positive energy, unique styles, and incredible synergy (with the group). We hope that you will pay attention to the activities the group will be performing with our company.”
The sports brand released a teaser video titled “Reebok Classic x Wanna One” and will continue releasing more campaigns that highlight the group’s image and members personalities. The members will also be sharing their favourite pieces from Reebok in “Wanna One’s Pick”.
Watch the “Reebok Classic x Wanna One” teaser video here and check out some of the campaign images:
The group recently made a comeback with their latest single “Light” and is currently on a world tour across 13 different cities. They were also featured in July issue of “Dazed” magazine, gracing the cover in head-to-toe Reebok.
Wanna One is a South Korean idol group formed by CJ E&M through a survival programme series “Produce 101 Season 2”. The group consists of 11 members: Kang Daniel, Park Ji-hoon, Lee Dae-hwi, Kim Jae-hwan, Ong Seong-wu, Park Woo-jin, Lai Kuan0lin, Yoon Ji-sung, Hwang Min-Hyun, Bae Jin-young and Ha Sung-woon. The group made their debut on August 7th 2017 and will be promoting until December 31st 2018.
Source: Reebok & Dazed