In a celebration of love’s transformative power, Pandora Malaysia unveiled its latest Valentine’s campaign, “BE LOVE,” at an exclusive collection event on January 18th. Hosted at Harta Space in Ampang, the event showcased Pandora’s newest Valentine’s 2024 collections, inviting guests to embrace the notion that love is more than just a feeling—it’s an action, a verb that one embodies and lives every day.
The “BE LOVE” campaign underscores Pandora’s commitment to inclusivity, emphasising that love comes in many forms. From Pandora Moments to Pandora ME and Pandora Timeless, each collection caters to individuals seeking to add a touch of sparkle to their lives, regardless of the occasion.
The Pandora Moments Valentine’s Collection takes an intimate approach, drawing inspiration from hidden messages and love confessions. Featuring lockets, heart-shaped keyholes, and handwritten love notes, this collection invites wearers to explore love from a fresh perspective.
Pandora ME introduces a modern and meaningful take on craftsmanship, incorporating mantras and symbolism to create pieces that serve as personal amulets. These designs elevate emblems of love, luck, and destiny, allowing wearers to infuse their style with personal meaning.
Meanwhile, Pandora Timeless explores the symbolism of the heart motif, accentuating sparkling cubic zirconia in a unique way. Classic stone cuts like the heart take centre stage, symbolising deeper levels of love for the wearer.
In addition to the Valentine’s collections, Pandora introduces three exquisite pieces crafted with meticulous detail, embodying the rich symbolism of Chinese New Year. Guests at the event were immersed in the spirit of the dragon, symbolising grace and elegance for the year ahead.
Experience the magic of Pandora’s Valentine’s Collection 2024 in-store and online at my.pandora.net.