UNIQLO launches PEACE FOR ALL, an ongoing commitment to support peace efforts worldwide that uses UT (UNIQLO T-shirt) as the means for everyone to express their individuality.
Conducted in collaboration with world-renowned leaders in the areas of art, design, literature, science and sport, PEACE FOR ALL aims to raise funds by selling T-shirts with designs expressing a desire for peace. UNIQLO parent company Fast Retailing Co., Ltd. will donate all profits from sales, no less than 20% of the sales price of each shirt, equally among three international organisations – UNHCR, Plan International and Save the Children, that aid those affected by poverty, discrimination, violence, conflict and natural disasters.
“UT PEACE FOR ALL is a new lifewear initiative aimed at aiding those affected by conflicts and wars and helping to spread the message of peace all over the world,” says Mr Tadashi Yanai, the founder and president of Fast Retailing.
UNIQLO has enlisted initial support for this project from five creators from various fields that it has collaborated with in the past and will have a synchronised global launch of T-shirts with individual slogans and designs expressing peace on June 17 in UNIQLO stores and online.
Additional design creators following the initial June 17 launch include, Jonathan William Anderson, Ayumu Hirano, Rei Inamoto, Kosuke Kawamura, Shingo Kunieda, Christophe Lemaire, Kei Nishikori, Gordon Reid, Adam Scott, and Hana Tajima.