“Traction, flexibility and cushioning were the major upgrades in creating the new platform, while fit and breathability were crucial to designing the upper. Together, these improved features enable you to feel ready to go the instant you lace up.” Ed Wallace, Under Armour Footwear Designer, Run.
More UA HOVR cushioning means more energy return and a lightly padded step. UA’s HOVR cushioning platform strikes the perfect balance of plush cushioning and responsiveness, so runners get the support they need without sacrificing any speed. The UA HOVR Phantom 2 is designed to feel softer and smoother, with a built-in sockliner inspired by bike chamois (that amazing padding you find in bike shorts), which gives runners instant step-in comfort.
A more anatomically designed collar, more breathable upper, and improved knit material give the UA HOVR Phantom 2 a sock-like fit. The collar dips lower than previous models to fit comfortably around the ankle bone, making it easier to slide on and off. A soft, stretchy upper hugs the foot with a plush SpeedForm 2.0 sockliner and molded midfoot, for 360º all-around cushion and support. The upper material over the toe and forefoot has been adapted with perforations, making it more breathable so your feet can stay cool when you’re running hot.
Under Armour sought to make running smarter and simpler for a more enjoyable run experience with its MapMyRun Training Plans for any of your goals. These training plans help break down any goal – whether it’s a time-based goal for a certain distance, a weight loss target, or a run-streak for consistency – into achievable milestones.
The all-new UA HOVR Phantom 2 is priced at RM699 and will be made available at Under Armour Brand Houses nationwide and online store at www.underarmour.com.my.