Pavilion KL, Malaysia’s premier shopping destination, is celebrating the Raya season with its ‘Raya Togetherness’ campaign. From now until April 24, shoppers can enjoy a variety of events and promotions that showcase the beauty of traditional culture in a contemporary context.
Partnering with Yayasan Tuanku Nur Zahirah, Pavilion KL features a 150-year-old heritage house that serves as a bridge between traditional cultural heritage and the modern world. The originalantique house is transformed into a modern heritage house through batik decoration and experiential projection mapping.
The Centre Court also boasts stunning stained-glass panels inspired by Islamic art and architecture that create a colourful backdrop to the heritage house. Shoppers can dive into Malay heritage and culture with demonstrations of traditional art such as calligraphy, jewellery making, batik canting, wood carving, weaving, and songket.
To help people get Raya-ready, shoppers can head over to the ‘Raya Togetherness Marketplace’, which features exclusive designs from local designers such as Jovian, Captain Batik, and Pandora. The Artisan Malaysia Raya 2023 Pop-up at Tokyo Street Event Hall, Level 6, also showcases various handicrafts.
There will also be festive performances such as Gema Aidilfitri Bersama Taylor’s International School KL, The Rhythm of Eid with Clap and Tap Orchestra, and Togetherness Cultural Dance by Suktra Terengganu. At the mall’s iconic Crystal Fountain, Coach is hosting its first-ever-in-Southeast Asia ‘Bespoke Raya’ installation, with illuminated crescents, stars, and oversized lanterns.
Shoppers can be rewarded with exclusive Raya packets and complimentary RM20 Buka Puasa vouchers. Maybank cardholders will receive a complimentary Maxwell Williams cup and saucer set with RM1,000 spent in a single receipt, and a baroque art glass set with every RM2,000 spent.
What’s more, to celebrate Pavilion KL’s 15th anniversary, shoppers who spend RM8,000 will get RM500 vouchers in a special month-long giveaway from April 15 to May 15.
For more information on ‘Raya Togetherness’ activities and promotions, visit pavilion-kl.com or check for real-time updates via Facebook, Instagram, or contact Pavilion KL’s Concierge at 03 2118 8833.
Read also: A Walk Down Memory Lane at The Gardens Mall this Hari Raya Aidilfitri