Swiss Watch Celebrates 25 Years of Fine Watchmaking at Art of Time 2026

Swiss Watch marked its 25th anniversary with an elegant launch soirée for Art of Time 2026, bringing together fine watchmaking, craftsmanship and contemporary creativity at Pavilion Kuala Lumpur.

Now in its 12th edition, the exhibition offers watch enthusiasts a closer look at distinctive timepieces from leading names including Bell & Ross, Breitling, Bvlgari, TAG Heuer, Tudor and Zenith, alongside curated selections from Bovet, IWC Schaffhausen, Jaeger-LeCoultre, Jaquet Droz, Montblanc, Panerai and Piaget.

A standout moment was a live watchmaking demonstration by a Zenith expert from its Swiss Manufacture, giving guests an intimate glimpse into the precision and patience behind mechanical watchmaking.

The celebration also extended beyond horology with the unveiling of the Swiss Watch x Cloakwork collaboration, transforming a Tesla Model Y L into a one-of-a-kind automotive canvas by Malaysian graffiti artist Cloakwork.

Blending luxury watches, art and craftsmanship, Art of Time 2026 runs until 20 September at Pavilion Kuala Lumpur’s Centre Court, offering collectors and watch lovers an opportunity to explore the world of fine watchmaking.

Art of Time 2026
9th – 20th September
Pavilion KL, Centre Court

For more information, visit Swiss Watch website or follow @SwissWatchGlobal on Instagram.

Read also: Swiss Watch Presents Art of Time 2025 — A Tribute to Time, Craft, and Passion