Texas Chicken’s Merdeka Beats Campaign Embraces Irama Malaysia

This Merdeka, Texas Chicken Malaysia is celebrating our homegrown talent through the power of music, in its Merdeka Beats campaign, with aim to get the people moving on their feet – united as one and moving with the rhythm and beats of Merdeka. Malaysians are invited to show off their musical ability in a contest, while everyone else will also have the opportunity to win other prizes, enjoy great music and grab special value meals.

Merdeka Beats Remix

Texas Chicken Malaysia is giving new life to the classic song Manusia by the late Tan Sri P. Ramlee and Puan Sri Saloma featured in the film Bujang Lapok in 1957, now reimagined as a new song called Malaysia, performed and written by Cuurley. The revamped lyrics derive inspiration from history, calling on Malaysians to overcome challenges through unity in a music video featuring a backdrop of monumental scenes from 1957 onwards.

Your Malaysia Contest

All Malaysians are invited to perform a cover version of their favourite part from the new Malaysia song and upload their videos on social media from 2 to 30 September 2021. 10 winners will receive cash vouchers from Texas Chicken worth RM100 each.

To participate, you just need to do the following:

  • Step 1: Record a video of yourself performing your favourite part from the new Malaysia song.
  • Step 2: Upload the video on your preferred social media platform, such as YouTube, Facebook or Instagram, tag @TexasChickenMalaysia and include the hashtags #TexasChickenMalaysia, #Merdekabeats and #Malaysiaremix on your post.
  • Step 3: Register your entry via Google Forms (link on Texas Chicken Malaysia’s Instagram and Facebook) by 16 September 2021.

Merdeka Beats Contest

From now until 20 September, Texas Chicken Malaysia is collaborating with Coca-Cola Malaysia to reward customers with more great prizes such as Marshall Kilburn II Portable Speakers, and Sony Wireless Headphones and Earbuds. Grab the chance to win weekly prizes by spending a minimum of RM25 at Texas Chicken in a single receipt. You could even win the Grand Prize of a gold-plated Coca-Cola can worth RM6,000 by logging in to http://bit.ly/MerdekaBeats and following the simple steps to participate.

Merdeka Beats Playlist

Don’t miss checking out Texas Chicken Malaysia’s specially curated Merdeka Beats playlist, dropping on 29 August on Spotify. From nostalgic favourites to newer compositions, get inspired by the songs that have rallied Malaysians over the years.

The Merdeka Beats celebration is not complete without enjoying the crunch of Texas Chicken! Walk into any Texas Chicken Malaysia branch on 31 August 2021 or log onto Shopee to grab a special voucher that entitles you to a 2-piece chicken and drink set for only RM7.99. No limits on the number of meals that you can order in-store, but each user can only purchase a max of four vouchers through Shopee, which can be redeemed at any Texas Chicken restaurants nationwide from 2 to 15 September 2021.

For more information on the Merdeka Beats campaign, check out Texas Chicken Malaysia’s Instagram and Facebook accounts.