The Korean Wave is officially landing at Sunway Pyramid this January 2026, and fashion enthusiasts have every reason to be excited. Korea’s leading lifestyle and fashion brand, TOPTEN10, is making its Malaysian debut, promising a fresh take on effortless, functional style that is built for real life.
Founded in 2012 under Shinsung Tongsang Co., Ltd, TOPTEN10 has long championed the philosophy of “Good wear”—clothing designed with care, balance, and purpose. From everyday essentials to athleisure, innerwear, and accessories, every piece is crafted with comfort, quality, and movement in mind. It’s fashion that transcends fleeting trends, giving wearers a clean, confident, and quietly bold aesthetic.
The upcoming store at Sunway Pyramid marks Malaysia’s first immersive experience into this signature Korean style ethos. Fans are already getting in on the fun: shoppers can snap a selfie with the TOPTEN10 store hoarding on the Ground Floor, post it to their Instagram Story tagging @topten10_malaysia and @sunway_pyramid, and redeem an exclusive gift during the first three days of opening. Limited to the first 100 redemptions—be sure to act fast!
With its Malaysian debut, K-fashion enthusiasts can look forward to a thoughtfully curated collection where minimalism meets practicality and style meets substance. TOPTEN10 invites everyone to embrace simplicity, comfort, and authenticity in everyday fashion.
Get ready to step into a new chapter of Korean lifestyle fashion and experience TOPTEN10 firsthand at Sunway Pyramid, starting January 2026.
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