Ralph Lauren continues its long-standing commitment to the fight against cancer with the 2026 Pink Pony Campaign, titled “The Power of Us”.
Now in its latest chapter, the campaign celebrates the strength of community, togetherness and collective action through the personal stories of cancer survivors and advocates. The campaign highlights the importance of early detection, access to quality treatment and the support networks that can make a difference throughout the cancer journey.
Among those featured are Dr. Chanita Hughes-Halbert, Sam Suriakumar, Ash Foo, Cade Thompson, Chad Palumbo, Marko Manojlovic and Saffron Vadher, each bringing a deeply personal perspective to the campaign.
The accompanying 2026 Pink Pony Collection translates the message into Ralph Lauren’s unmistakable visual language, pairing a signature black-and-pink palette with a curated selection of iconic styles. Ralph Lauren will donate 100% of the purchase price from the Pink Pony Twill Ball Cap, Pink Pony Oxford Shirt and Pink Pony Relaxed Fit Cable-Knit Sweater, while at least 25% of the purchase price from other Pink Pony products will support an international network of cancer charities.
Available globally from September 29, the collection will be sold through select Ralph Lauren stores, RalphLauren.com and selected global wholesale locations.
The campaign will continue throughout October with consumer activations, including Ralph Lauren’s first-ever Global Day of Shopping on October 17, when 5% of all purchases will be donated in support of Pink Pony’s mission. Select Ralph’s Coffee locations will also serve a special Pink Pony Latte throughout the month.
Since launching in 2000, Pink Pony has evolved into a global platform supporting cancer research, screening, treatment, education and patient navigation. Today, it supports 38 beneficiaries across 17 countries.
Discover the 2026 Pink Pony Collection and learn more about Ralph Lauren’s ongoing commitment to the fight against cancer at RalphLauren.com.my.
Read also: Jimmy & Love Celebrate Ralph Lauren & Ralph’s Coffee Opening at Suria KLCC
