Kaia Gerber Stars In First Saint Laurent Campaign

Looks like 2018 is going to be a great year for Kaia Gerber. The 16-year-old model landed her first Chanel campaign and has a capsule collection in the works with renowned designer Karl Lagerfeld but that’s not all. Kaia, daughter of supermodel Cindy Crawford, is also the new face of Saint Laurent’s Fall campaign.

The fashion house released four black and white images and a preview video of its Autumn/Winter 2018 campaign last Thursday which showed Kaia channelling the rock ‘n’ roll spirit of Saint Laurent in an unbuttoned printed blouse and a Mongolian fur coat, moving gracefully to Velvet Underground’s “Venus in Furs.”

This second batch of stills followed the first that was released last month just two weeks after the show under the creative direction of Anthony Vaccarello. The first series was shot by David Sims and featured the legendary Saint Laurent muse Betty Catroux in her first advertising campaign.

As the face of the new campaign, Kaia joined the eclectic cast of Kate Moss, Zoë Kravitz, Vincent Gallo and Laetitia Cast who fronted Saint Laurent’s spring campaign last season.

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See the model-of-the-moment struts her stuff in the campaign below:

Read also: Kaia Gerber Is Designing A Capsule Collection For Karl Lagerfeld