FitFlop Launches Spring/Summer 2017 Campaign With Its First Superwoman, Uma Thurman

As this year marks FitFlop’s 10th anniversary, FitFlop knew that there was no better way to celebrate than by launching an all-new Spring/Summer campaign that pays homage to today’s superwomen.

Aiming to empower women across the globe by sending across a positive and inspiring brand message, FitFlop presents the “Superwomen” campaign, starring no less than a woman of power herself, Uma Thurman.

FitFlop Launches Spring/Summer 2017 Campaign With Its First Superwoman, Uma Thurman-Pamper.my“When I imagine superwomen I think of mothers. I think of all the women who are taking care of their children, their parents and contributing to society, working and providing for their families,” said Uma Thurman.

Meet the latest sandals from FitFlop’s Spring/Summer 2017 collection.

Banda Roxy

FitFlop BANDA ROXY sandals-Pamper.my
FitFlop BANDA ROXY sandals in Pewter.

The Banda Roxy toe-­thong sandals are bedecked with a full plate of diamond-shaped crystal stones on a fully leather-­lined upper! Also available as a back-­strap sandal and slide, along with our Banda toe-­thong in leather.

Fino

FitFlop FINO in BRONZE-Pamper.my
FitFlop FINO in Bronze.

Show these off on a shimmering white-­sand ocean beach or a designer-­boutique-­lined boulevard. The new FINO sandals just scream slinky sophistication with a bit of glitz and a dash of razzle-­dazzle.

Flip Leather Sandals

FitFlop Flip Leather Sandals in Dark Tan-Pamper.my
FitFlop Flip Leather Sandals in Dark Tan.

Who doesn’t love a convertible? The superlight new FLIP sandals can be worn two ways –with the strap flipped forward as a slide-­on toe-­thong, or with the strap flipped back where they’re supercute meets sporty/sensible. Practical, pared-­back, and perfect.

Rola

FitFlop Rola in Pewter-Pamper.my
FitFlop Rola in Pewter.

It’s easy to keep your eye on the ball when they’re the chunky, gorgeous, and glossy. Also featuring an uber-­slim, foot-­flattering toe-­post and FitFlop’s ergonomic Microwobbleboard™ midsoles that help diffuse pressure with every step. ROLA on the good times!

 

To know more about FitFlop, visit Facebook.com/FitFlopMalaysia. Or check out the following social media handle and hashtags: @FitFlopMalaysia, #SuperwomenNights #ForSuperwomen

FitFlop is available at Pavilion KL, Mid Valley Megamall, Sunway Pyramid, IOI City Mall, Gurney Paragon, Komtar JBCC, selected Res|Toe|Run and Bratpack stores, and leading departmental stores.

Read also: Anna Sui X FitFlop Third Collab Is Just Like Summer Pineapples