Coach is excited to announce the opening of its new flagship store in Pavilion Elite, Kuala Lumpur. According to the brand’s statement, the store will be the biggest Coach store in Southeast Asia.

The Coach Pavilion Elite store is a nearly 6,000 square-foot, two-story space designed by Stuart Vevers, the executive creative director of Coach. Drawing from a wide range of influences, the modern luxury concept places a premium on contrasting textures and luxe materials.

The new retail space features a 36-foot-tall glass block facade, face-lit logos and impressive blackened metal detailing. An intimate entrance welcomes visitors while warm lighting and inviting interiors create a sense of discovery. With a nod to the brand’s heritage, the store also showcases library-inspired design elements with authentic details inspired by Coach’s New York City roots.

With a keen focus on heritage and craft, the new store will include a Craftsmanship Bar offering leather care, cleaning and monogramming available exclusively for Coach customers. The store is also carry a wide assortment of Coach merchandise for women and men, including handbags, small leather goods,footwear, scarves and jewelry, as well as the Coach 1941 ready-to- wear collection.

The Coach Pavilion Elite flagship store is located at Pavilion Elite, Lot 2.107.00 & Lot 3.106.00, Levels 2 & 3, 165 Jalan Bukit Bintang, 55100 Kuala Lumpur, and is open daily from 10.00am to 10.00pm.

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