There’s something unmistakably joyful about a brand that knows how to turn fashion into a feeling — and 13DE MARZO delivered just that at its Pavilion Kuala Lumpur grand opening. Drawing together Malaysia’s fashion, creative, and entertainment circles, the celebration marked a confident new chapter for the cult-loved label in the local scene.
The atmosphere was lively and expressive, with familiar faces like Daiyan Trisha, Nadhir Nasar, and Missmimilana joining KOLs, media, and brand friends to toast the opening. Guests arrived dressed in standout pieces from 13DE MARZO’s latest collections, many adorned with the brand’s signature detachable 3D plush elements — a design language that has become synonymous with its emotional storytelling and playful spirit.
Beyond fashion, the experience extended into lifestyle with a preview of 13DE MARZO CAFÉ, where guests were introduced to the limited-edition IBear Ebear beverage. This limited-time drink comes complete with a collectible Marzo Bear attachment, turning a simple café moment into something tactile, memorable, and distinctly on-brand. It’s a charming reflection of how 13DE MARZO blurs the lines between fashion, lifestyle, and everyday joy.
Available to the public from 24 January 2026, the IBear Ebear beverage invites fans to experience the brand’s ethos in a new way — one that celebrates warmth, creativity, and emotional connection. Whether through clothing or a cup in hand, the message remains the same: love, comfort, and play are always in style.
The 13DE MARZO Pavilion KL is a space that invites connection, imagination, and a little extra love — because here, hugs are always part of the design. Step inside, meet the Marzo Bears, and let a little happiness follow you home.
Discover the boutique, sip the happiness, and discover a world where fashion meets feeling.
Location: Level 3, Pavilion Kuala Lumpur, Lot C3.10.04 & E3
Read also: TOPTEN10 Touches Down in Malaysia, Turning “Good Wear” into an Everyday Ritual
