Plump skin isn’t just about bounce — it’s about confidence, vitality, and that unmistakable glow that makes you look well-rested even when life says otherwise. This year, SK-II invites us to rethink anti-aging with the launch of its new SKINPOWER RE-NEW range, a science-driven yet sensorial ritual designed to restore youthful fullness where aging quietly begins: the apple cheek.
Backed by SK-II’s latest Dynamic Scan, the brand reveals a surprising truth — visible aging doesn’t start with deep lines, but with subtle volume loss in the cheeks. It’s a shift we don’t notice until one day, the mirror feels… different. SKINPOWER RE-NEW steps in precisely here, delivering what SK-II calls the ultimate Plump Power Look.
At the heart of the range is the SKINPOWER RE-NEW Cream, powered by the iconic PITERA alongside Coumaric Acid and Peony extract. The velvety texture melts effortlessly into skin, working from within to strengthen the skin’s “hooking structure” — the support system responsible for firmness and lift. The result? Skin that feels visibly fuller, firmer, and more resilient over time.
For different lifestyles and climates, SK-II also introduces the SKINPOWER RE-NEW Airy Cream, offering the same plumping benefits in a lighter, breathable finish — ideal for Malaysia’s humid days. The ritual continues with the SKINPOWER Eye+ Line Filler Cream, a targeted treatment that visibly smooths fine lines around the eyes and nasolabial folds, delivering noticeable results in as little as one day. Completing the lineup is the SKINPOWER RE-NEW Essence, a powerful booster that enhances absorption while amplifying plumpness and lift.
Clinical results speak volumes, but the real magic lies in how skin feels: cushioned, supple, and quietly transformed. Ready to experience plump power for yourself? Discover the complete SKINPOWER RE-NEW range at SK-II counters nationwide, the SK-II Concept Store at Mid Valley Megamall, or online.
Read also: Step Into a World of Crystal Clear Joy with SK-II’s Festive 2025 Collection
