Dandruff is common, but finding the right scalp-care routine can be a challenge. Malaysian-born brand infinité is taking a more considered approach, starting with two products designed to tackle the issue.
Launched at HIPSALONS, Menara KEN TTDI, Kuala Lumpur, the brand introduced its Anti-Dandruff Scalp Renewal Shampoo and Scalp Renewal Serum, built around its philosophy of “Ingredients With Intention”.
Rather than relying on broad marketing claims, infinité focuses on ingredient transparency, publishing the percentages of its headline actives. The shampoo combines 0.7% Piroctone Olamine for dandruff control with niacinamide and ceramides to support scalp care. The leave-on serum adds prebiotics to its formula, creating a simple two-step routine: cleanse, then replenish.
Developed in Malaysia by Aeternia Sdn. Bhd., a PEMANDU Capital portfolio company, infinité draws on consumer research and local manufacturing expertise to address everyday scalp concerns, including flakes, oiliness and itchiness in a warm, humid climate.
The range is priced at RM108 for the 300ml shampoo and RM122 for the 90ml serum. A complete set retails at RM230, with an introductory price of RM199 until 31 October 2026.
Both products are available on TikTok Shop and Shopee Malaysia, with more information at infinitemy.com.
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