Founded in Johor Bahru, Hermo is a home-grown online beauty retailer platform and this has played a key role winning the heart of local consumers as it understands the intricacies of being Malaysian. This has led to the overwhelming response to Hermo’s 1212 Beauty Takeover Sale which started on Dec 12.

HERMO team in full force for 1212 Takeover Sale
HERMO team in full force for 1212 Beauty Takeover Sale

With discounts up to 90%, the three-day 1212 Beauty Takeover Sale saw more than 500,000 shoppers visit Hermo Malaysia’s website to browse for their favourite beauty products, from cosmetics, skincare, bath and body, fragrances, and haircare to everything else beauty related in between.

Ian Chua, CEO of Hermo Malaysia, said the 1212 Takeover Sale, as well as the constant engagement with Hermo users, such as the 1212 Make A Beauty Wish Contest, was to position Hermo as more than just an e-commerce site.
Ian Chua, CEO of Hermo Malaysia, said the 1212 Takeover Sale, as well as the constant engagement with Hermo users, such as the 1212 Make A Beauty Wish Contest, was to position Hermo as more than just an e-commerce site.

With over 300 brands and more than 6,000 products available on Hermo, shoppers were spoilt for choice as they browsed for their favourite personal grooming products. During the sale period, more than 20 products were snapped up every minute. This came as no surprise as, on top of the low prices, Hermo released cash and discount vouchers, thus allowing shoppers to maximize every ringgit spent.

Besides the vouchers, flash sales and unbeatable bargains, Hermo users also stood a chance to see their beauty related wish come true through the 12.12 Wish and Win Contest – seven winners with the most creative wish were selected and Hermo will be making their wish come true. It was as simple as posting their wishes on the 1212 Beauty Takeover Sale landing page, and re-sharing the wishes on their personal Facebook page with the hashtag #HMx1212Wish.

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If you missed the 1212 Beauty Takeover Sale, do not fret, as the makeover ain’t over yet. Hermo’s Xmas 2016 sale is still ongoing until Dec 31, with new arrivals and best deals from international brands set to sparkle and shine this holidays. So hurry and hop on to hermo.my/christmas.

Read also: NYX Professional MakeUp x HERMO Malaysia: An Exclusive Collaboration