Multiplatinum artist Doja Cat made a striking entrance at the 2025 MTV Video Music Awards, marking her official debut as M·A·C Cosmetics’ newest Global Ambassador. Fans were treated to a jaw-dropping moment when Doja appeared to bite into her signature Lady Danger lipstick – only to reveal it was an edible chocolate replica crafted by famed pastry chef Amaury Guichon.
The bold stunt set the tone for the long-term collaboration, where Doja will star in a series of global campaigns celebrating M·A·C’s iconic products. Performing her hit “Jealous Type” and winning Best K-Pop VMA alongside LISA & RAYE for “Born Again,” Doja showcased her fearless artistry both on and off the stage.
“I’ve been a M·A·C girl forever, and now I get to take that love to the global stage,” said Doja Cat.
M·A·C Global Creative Director Nicola Formichetti praised her fearless energy, calling the partnership a collision of creative powerhouses poised to redefine beauty globally.
Fans can explore Doja’s signature bold red lip look and full product breakdowns via M·A·C’s @MACCosmetics channels, with more surprises promised from this exciting collaboration.
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