Avon Launches #NormalForMe Campaign for Breast Cancer Awareness Month This October

Avon is launching a global social media takeover throughout October for Breast Cancer Awareness Month, to encourage conversation and understanding about breast health. As the company for women celebrates 30 years of its Breast Cancer Promise, it is focused on driving awareness around early detection because early detection ultimately saves lives.

Avon is asking women and men from all over the world to share their three words in their #NormalForMe Campaign for Breast Cancer Awareness Month this October.

“We want to normalize conversations about breast health and help people know the signs of breast cancer and how to take action. We invite women and men to share their three words on Facebook, Instagram, Twitter and TikTok to help raise awareness and remind people how important regular self-checks are.” said Angela Cretu, CEO of Avon.

As part of this #NormalForMe campaign, Avon Malaysia teamed up with three breast cancer warriors – Saliza Khalid, Hiba Abdul Rahman and Navi Indran Pillai who will be sharing their inspiring stories to help more women to be more concerned about their breast health.

From left Hiba Abdul Rahman, Saliza Khalid and Navi Indran Pillai

In conjunction with #NormalForMe campaign, Avon Malaysia is also having a fundraising campaign featuring a selection of Avon’s best-selling products including fragrances, intimate apparel and skincare from 1 until 31 October 2022.

Some of Avon’s best-selling products

Visit shop.avon.my and purchase our fundraising products to raise money for Avon’s breast cancer charity partners, National Cancer Society Malaysia (NCSM) to fund breast screenings, outreach programmes and knowledge dissemination to the public of Malaysia.

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