Bata Malaysia is set to unleash two new edgy designs for the fashion-forward and trend- seekers this month. The ‘ERICKA’ and ‘AMULET’ are the winning designs from this year’s “Bata Young Designers Challenge.”
The two winners were selected from the total 11 finalists during the recently held Bata Fashion Weekend 2018, which took place in Milan’s prestigious Pallazzo Mezzanine. These students, from Institution Politecnico Calzaturiero Padova and Prague’s Academy of Arts, Architecture and Design (UMPRUM), were tasked to design elegant shoes with crystal components off the iconic Czech international glass manufacturer Preciosa. The shoes were then produced in the prominent Italian factory Kallisté.
‘ERICKA’, designed by the Italian winner Andrea Celeste Beggio from Politecnico Calzaturiero, was inspired by a 30-year-old Ericka’s strength and positivity in defeating breast cancer. Meanwhile, Czech student Tereza Kanyzova from UMPRUM took inspiration from fragments of ancient amulets and nets in her creation of the ‘AMULET’.