{"id":93698,"date":"2019-11-13T14:00:06","date_gmt":"2019-11-13T06:00:06","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=93698"},"modified":"2019-11-13T15:09:02","modified_gmt":"2019-11-13T07:09:02","slug":"dunkin-unveils-new-brand-identity-in-malaysia","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/wine-dine\/dunkin-unveils-new-brand-identity-in-malaysia\/","title":{"rendered":"Dunkin\u2019 Unveils New Brand Identity In Malaysia"},"content":{"rendered":"<p>Dunkin\u2019 Donuts has been on a first-name\u00a0basis with its fans around the world, many of whom naturally and affectionately refer to the brand\u00a0simply as \u201cDunkin\u2019.\u201d In recognition of this relationship, and as one of many steps to transform itself\u00a0into a premier beverage-led, on-the-go brand, the company revealed its new brand identity as\u00a0\u201cDunkin\u2019\u201d in Malaysia, aligning with Dunkin\u2019 U.S.\u2019s official rebranding in 2018. In conjunction with\u00a0the rebranding, Golden Donuts Sdn. Bhd., the franchisee for Dunkin\u2019 in Malaysia, launched its new\u00a0outlet in Suria KLCC, the first in Malaysia to carry the Dunkin\u2019 brand and revamped \u2018360 store\u00a0design\u2019 concept.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-93699\" src=\"http:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-1024x598.jpg\" alt=\"\" width=\"696\" height=\"406\" srcset=\"https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-1024x598.jpg 1024w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-150x88.jpg 150w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-300x175.jpg 300w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-768x449.jpg 768w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-696x407.jpg 696w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-1068x624.jpg 1068w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H-719x420.jpg 719w, https:\/\/media.pamper.my\/2019\/11\/Dunkin-Launch-Image-H.jpg 1280w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/p>\n<p>The new branding conveys the company\u2019s commitment to energising guests around the world\u00a0through great-tasting coffee and donuts, while embracing Dunkin\u2019s heritage by retaining its familiar\u00a0pink and orange colours, and iconic font, introduced in 1973. Beginning in November 2019, the\u00a0new branding will appear on in-store packaging, as well as the brand\u2019s advertising, website and\u00a0social channels in Malaysia. Going forward, the new \u201cDunkin\u2019\u201d logo will also be featured on exterior\u00a0and interior signages on all new and remodelled stores.<\/p>\n<p>In line with the brand\u2019s coffee and beverage-forward strategy, Golden Donuts will progressively\u00a0expand its Dunkin\u2019 beverage menu, including further development of its espresso range. Some of\u00a0the recent additions include Flat White and Caramel Macchiato, which will be available at all\u00a0Dunkin\u2019 outlets nationwide from 8 th November onwards. Golden Donuts will also channel its efforts\u00a0into building Dunkin\u2019s coffee credentials by educating guests about its coffee quality and heritage,\u00a0which goes back nearly 70 years. <span lang=\"EN-MY\">In addition to expanding its in-store business, Golden Donuts will also expand the Dunkin\u2019 brand presence through food delivery and e-commerce platforms. <\/span><\/p>\n<p>As part of its CSR initiative, Golden Donuts will be contributing all proceeds from the Suria KLCC store\u2019s a la carte coffee sales in November 2019 to OrphanCare, in aid of underprivileged children.<\/p>\n<p>To further drive Dunkin\u2019s coffee offerings and build a daily ritual among coffee lovers, there will be a nationwide\u00a0<strong>Dunkin\u2019 Coffee Hour <\/strong>from 8<sup>th\u00a0<\/sup>to 30<sup>th<\/sup>November 2019, with half-priced coffee beverages available at all Dunkin\u2019 Malaysia outlets (except Dunkin\u2019 Malaysia airport outlets) from morning to 2pm daily.<\/p>\n<p>For more details, visit <a href=\"http:\/\/www.dunkindonuts.com.my\/\">www.dunkindonuts.com.my<\/a> or connect to <a href=\"http:\/\/www.facebook.com\/dunkin.malaysia\">www.facebook.com\/dunkin.malaysia<\/a>.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/uncategorized\/pampereats-nobu-introduce-a-variety-of-fresh-new-dishes-to-the-new-lunch-menu\/\">#PamperEats: Nobu introduce a variety of fresh new dishes to the new lunch menu<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dunkin\u2019 Donuts has been on a first-name\u00a0basis with its fans around the world, many of whom naturally and affectionately refer to the brand\u00a0simply as \u201cDunkin\u2019.\u201d In recognition of this relationship, and as one of many steps to transform itself\u00a0into a premier beverage-led, on-the-go brand, the company revealed its new brand identity as\u00a0\u201cDunkin\u2019\u201d in Malaysia, aligning [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":93700,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[45],"tags":[16865,16866],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dunkin\u2019 Unveils New Brand Identity In Malaysia | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/wine-dine\/dunkin-unveils-new-brand-identity-in-malaysia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dunkin\u2019 Unveils New Brand Identity In Malaysia | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"Dunkin\u2019 Donuts has been on a first-name\u00a0basis with its fans around the world, many of whom naturally and affectionately refer to the brand\u00a0simply as \u201cDunkin\u2019.\u201d In recognition of this relationship, and as one of many steps to transform itself\u00a0into a premier beverage-led, on-the-go brand, the company revealed its new brand identity as\u00a0\u201cDunkin\u2019\u201d in Malaysia, aligning [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/wine-dine\/dunkin-unveils-new-brand-identity-in-malaysia\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-13T06:00:06+00:00\" \/>\n<meta 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The\u2026","rel":"","context":"In &quot;Festivals&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2016\/12\/Photo-8.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":39477,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/wine-dine\/official-loob-holding-rebrands-161-chatime-outlets-tealive\/","url_meta":{"origin":93698,"position":3},"title":"It&#8217;s Official! Loob Holding Rebrands 161 Chatime Outlets to Tealive","date":"Feb 20, 2017","format":false,"excerpt":"After much long-awaited anticipation, Loob Holding Sdn Bhd has finally revealed its new brand Tealive to take tea-brewing to greater heights. 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The change of name\u00a0is part of the company's repositioning initiatives to\u00a0better reflect the values of the brands under its corporate umbrella.\u00a0Though\u2026","rel":"","context":"In &quot;Fashion&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2017\/10\/unnamed-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/93698"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=93698"}],"version-history":[{"count":0,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/93698\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/93700"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=93698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=93698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=93698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}