{"id":91963,"date":"2019-07-26T12:56:44","date_gmt":"2019-07-26T04:56:44","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=91963"},"modified":"2019-07-26T17:34:38","modified_gmt":"2019-07-26T09:34:38","slug":"freshs-first-stand-alone-store-in-malaysia-opens-today","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/freshs-first-stand-alone-store-in-malaysia-opens-today\/","title":{"rendered":"Fresh’s First Stand-Alone Store in Malaysia is Now Open at Mid Valley Megamall"},"content":{"rendered":"
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Fresh, the natural beauty brand from the states inaugurates its first ever freestanding store in Malaysia, at G-054, Ground Floor (Center Court) in Mid Valley Megamall.<\/strong><\/div>\n
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Building on the brand\u2019s presence in Southeast Asia, which includes Fresh shops in ION Orchard in Singapore and EmQuartier Shopping Mall in Bangkok, this new 527-square-foot shop has been designed in the same spirit as the Fresh flagship store in New York City\u2019s Union Square, providing an environment where guests are not simply shopping Fresh but experiencing it.<\/div>\n<\/div>\n
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The elevated retail concept brings Fresh\u2019s iconic collections to life, including Rose Hydrating Skincare, featuring formulas infused with real roses; Black Tea Firming Sincare, based on an ancient remedy cultivated in China; and Cr\u00e8me Ancienne Skincare, the ultimate in age-delay inspired by the world\u2019s first cream.<\/p>\n<\/div>\n<\/div>\n

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The look of the new boutique was inspired by elements that link to the brand\u2019s core values: a bakery (artisanal and sensorial), a kitchen (community and hospitality), a library (tradition and knowledge), and an alchemistic lab (research and innovation).<\/p>\n

Guests can play, discover, and dream at the dedicated sections, include:<\/p>\n