{"id":91787,"date":"2019-07-18T13:18:06","date_gmt":"2019-07-18T05:18:06","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=91787"},"modified":"2019-07-18T13:18:26","modified_gmt":"2019-07-18T05:18:26","slug":"newin-introducing-under-armours-versatile-ua-hovr-apex-training-shoe","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/newin-introducing-under-armours-versatile-ua-hovr-apex-training-shoe\/","title":{"rendered":"#NewIn Introducing Under Armour\u2019s Versatile UA HOVR Apex Training Shoe"},"content":{"rendered":"<p>The Under Armour HOVR proprietary cushioning platform changed the game for running shoes last year. Since then, the technology has been incorporated into several other Under Armour footwear innovations. Now,\u00a0Under Armour has expanded HOVR to the training category with the new\u00a0Under Armour HOVR Apex.<\/p>\n<figure id=\"attachment_91789\" aria-describedby=\"caption-attachment-91789\" style=\"width: 696px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-91789\" src=\"http:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-1024x682.jpg\" alt=\"\" width=\"696\" height=\"464\" srcset=\"https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-1024x682.jpg 1024w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-150x100.jpg 150w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-300x200.jpg 300w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-768x512.jpg 768w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-696x464.jpg 696w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-1068x712.jpg 1068w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017-630x420.jpg 630w, https:\/\/media.pamper.my\/2019\/07\/190402_FW19_MENS_TRAIN_RL_CARD_08_0017.jpg 1280w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><figcaption id=\"caption-attachment-91789\" class=\"wp-caption-text\">Image courtesy of Under Armour<\/figcaption><\/figure>\n<p class=\"m_-2226278331011592525size-12\" lang=\"x-size-12\">Under Armour HOVR is engineered to provide the ideal combination of responsive cushioning and energy return, all without compromise.\u00a0This training shoe takes athletes\u2019 favourite foam technology and creates a versatile performance training version that allows for comfort, stability and\u00a0flexibility in the gym \u2014 whether you\u2019re lifting or running.<\/p>\n<figure id=\"attachment_91790\" aria-describedby=\"caption-attachment-91790\" style=\"width: 696px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-91790\" src=\"http:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-1024x682.jpg\" alt=\"\" width=\"696\" height=\"464\" srcset=\"https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-1024x682.jpg 1024w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-150x100.jpg 150w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-300x200.jpg 300w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-768x512.jpg 768w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-696x464.jpg 696w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-1068x712.jpg 1068w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112-630x420.jpg 630w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S03_0112.jpg 1280w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><figcaption id=\"caption-attachment-91790\" class=\"wp-caption-text\">Image courtesy of Under Armour<\/figcaption><\/figure>\n<figure id=\"attachment_91792\" aria-describedby=\"caption-attachment-91792\" style=\"width: 696px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-91792\" src=\"http:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-1024x682.jpg\" alt=\"\" width=\"696\" height=\"464\" srcset=\"https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-1024x682.jpg 1024w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-150x100.jpg 150w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-300x200.jpg 300w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-768x512.jpg 768w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-696x464.jpg 696w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-1068x712.jpg 1068w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441-630x420.jpg 630w, https:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1441.jpg 1280w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><figcaption id=\"caption-attachment-91792\" class=\"wp-caption-text\">Image courtesy of Under Armour<\/figcaption><\/figure>\n<p>The layered support system locks in for springy take-offs, stabilizes the heel and provides lateral control, and guides to a softer landing. The upper is built with layers of support, functionally mapped and guided to the parts of the\u00a0foot that need them most.\u00a0UA\u00a0TriBase technology is also incorporated\u00a0into the outsole\u00a0to\u00a0maximize\u00a0ground control while still allowing natural foot flexibility, creating enough heel stabilization for correct toe movement.<\/p>\n<p class=\"m_-2226278331011592525size-12\" lang=\"x-size-12\">The Under Armour HOVR Apex\u00a0training shoe is\u00a0available\u00a0in men and women sizes. The collection will be available at selected\u00a0Under Armour brand houses nationwide and online at (<a href=\"https:\/\/edm.brandthink.my\/t\/r-l-jikrjilk-uhjjtuiyur-d\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/edm.brandthink.my\/t\/r-l-jikrjilk-uhjjtuiyur-d\/&amp;source=gmail&amp;ust=1563512910883000&amp;usg=AFQjCNGOesV-wt8ImRZthTqzXvJY-gja0g\">https:\/\/www.underarmour.com.<wbr \/>my\/en-my\/<\/a>) from 15th July 2019 onwards.<\/p>\n<p lang=\"x-size-12\"><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/take-running-next-level-armours-latest-hovr-collection\/\">Take Running To The Next Level With Under Armour&#8217;s Latest HOVR Collection<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Under Armour HOVR proprietary cushioning platform changed the game for running shoes last year. Since then, the technology has been incorporated into several other Under Armour footwear innovations. Now,\u00a0Under Armour has expanded HOVR to the training category with the new\u00a0Under Armour HOVR Apex. Under Armour HOVR is engineered to provide the ideal combination of [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":91791,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38,33],"tags":[16373,2908,16372,16371,9103],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>#NewIn Introducing Under Armour\u2019s Versatile UA HOVR Apex Training Shoe | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/newin-introducing-under-armours-versatile-ua-hovr-apex-training-shoe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#NewIn Introducing Under Armour\u2019s Versatile UA HOVR Apex Training Shoe | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"The Under Armour HOVR proprietary cushioning platform changed the game for running shoes last year. Since then, the technology has been incorporated into several other Under Armour footwear innovations. Now,\u00a0Under Armour has expanded HOVR to the training category with the new\u00a0Under Armour HOVR Apex. Under Armour HOVR is engineered to provide the ideal combination of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/newin-introducing-under-armours-versatile-ua-hovr-apex-training-shoe\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-18T05:18:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-18T05:18:26+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/media.pamper.my\/2019\/07\/190501_HOVR_APEX_DK_AA_S05_1048.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" 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