{"id":90140,"date":"2019-04-10T12:00:15","date_gmt":"2019-04-10T04:00:15","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=90140"},"modified":"2019-04-09T21:14:58","modified_gmt":"2019-04-09T13:14:58","slug":"salon-inspired-haircare-brand-ogx-hair-goals","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/hair\/salon-inspired-haircare-brand-ogx-hair-goals\/","title":{"rendered":"Salon-inspired Haircare Brand OGX for All Hair Goals"},"content":{"rendered":"

Established by fourth-generation hairdresser Todd Christopher in 2006, OGX is a mass-premium, salon-inspired haircare brand that aims to challenge unattainable standards of beauty. OGX believes that hair never has to be \u201cfixed\u201d.<\/p>\n

After dropping out of high school at 17 to learn the ropes at a cousin\u2019s salon, Christopher opened his first salon in Clearwater, Florida, in 1984 at the young age of 22. He then realised that there was a gap in the market where many high-quality hair products were only marketed to professional hairdressers, but not available to everyday consumers.<\/p>\n

From his determination to challenge the status quo and make salon-quality hair products available to the masses, OGX was born after two decades of experimentation, innovation and pure trial-and-error.\u00a0Since then, the uniquely-shaped, boldly-colored, and gold-capped OGX bottles have become iconic on the shelves of drugstores around the world.<\/p>\n