{"id":89518,"date":"2019-03-18T12:00:02","date_gmt":"2019-03-18T04:00:02","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=89518"},"modified":"2019-03-15T17:28:41","modified_gmt":"2019-03-15T09:28:41","slug":"wu-chun-new-face-boss-eyewear-campaign-asia","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/wu-chun-new-face-boss-eyewear-campaign-asia\/","title":{"rendered":"Wu Chun is the New Face of BOSS Eyewear Campaign for Asia"},"content":{"rendered":"
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BOSS has named Wu Chun its Asian Brand Ambassador for Spring\/Summer 2019 Eyewear campaign. As one of Asia\u2019s the most popular singerand actor, the elegant and goal-focused public figure of Wu Chun matched perfectly with the spirit of BOSS Eyewear.<\/p>\n

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\"wuFocus, self-motivation and attainability are concepts that art director Ben Kelway created to transmit with a concise and straightforward Spring\/Summer 2019 BOSS Eyewear campaign. In the campaign, Wu Chun appears masculine and concentrated with an elegant look that shows his attitude of ambition that leads to his success. The images, photographed by Paul Wetherell and styled by Beat Bolliger, convey a clear and quite literal message: to always sharpen the focus on what is important.<\/p>\n

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\"wu\"wu<\/p>\n

In the campaign, Wu Chun wears lightweight and contemporary optical and sunglasses from the new BOSS Eyewear 2019 Spring\/Summer collection. Each piece in the new collection delivers authentic, understated style, characterized by signature craftsmanship and high-quality standards for extra comfort.<\/p>\n

Read also:\u00a0Eddie Peng Continues as the Face of BOSS Eyewear Fall\/Winter 2017 Campaign<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

BOSS has named Wu Chun its Asian Brand Ambassador for Spring\/Summer 2019 Eyewear campaign. As one of Asia\u2019s the most popular singerand actor, the elegant and goal-focused public figure of Wu Chun matched perfectly with the spirit of BOSS Eyewear. Focus, self-motivation and attainability are concepts that art director Ben Kelway created to transmit with […]<\/p>\n","protected":false},"author":9,"featured_media":89521,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"Wu Chun is the New Face of BOSS Eyewear Campaign for Asia","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[41,46,38],"tags":[12859,9555,15731,1138,605,15732,15730],"yoast_head":"\nWu Chun is the New Face of BOSS Eyewear Campaign for Asia | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/wu-chun-new-face-boss-eyewear-campaign-asia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wu Chun is the New Face of BOSS Eyewear Campaign for Asia | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"BOSS has named Wu Chun its Asian Brand Ambassador for Spring\/Summer 2019 Eyewear campaign. As one of Asia\u2019s the most popular singerand actor, the elegant and goal-focused public figure of Wu Chun matched perfectly with the spirit of BOSS Eyewear. Focus, self-motivation and attainability are concepts that art director Ben Kelway created to transmit with […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/wu-chun-new-face-boss-eyewear-campaign-asia\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-18T04:00:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-15T09:28:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2019\/03\/wu-chun-new-face-of-boss-eyewear-campaign-3.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"758\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" 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The lightweight and sophisticated eyewear styles with ultrathin temples come in innovative material combinations and subtle colors. \u201cThis\u2026","rel":"","context":"In "Fashion"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2017\/08\/W17FW_BM_017_sRGB.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":74984,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/british-actor-henry-cavill-new-face-upcoming-boss-eyewear-campaign\/","url_meta":{"origin":89518,"position":4},"title":"British Actor Henry Cavill is the New Face for Upcoming BOSS Eyewear Campaign","date":"Jun 4, 2018","format":false,"excerpt":"British actor and international film star Henry Cavill is the global brand ambassador for BOSS Eyewear starting from the end of May with the launch of the brand's new campaign. 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BOSS Fall\/Winter 2016 BOSS eyewear campaign is portraying a more aesthetic and\u00a0relaxed\u00a0look than ever.\u00a0Eddie embraces masculinity and\u2026","rel":"","context":"In "Fashion"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2016\/10\/eddie-3.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/89518"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=89518"}],"version-history":[{"count":0,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/89518\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/89521"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=89518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=89518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=89518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}