{"id":76340,"date":"2018-06-26T15:30:36","date_gmt":"2018-06-26T07:30:36","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=76340"},"modified":"2018-06-25T17:08:11","modified_gmt":"2018-06-25T09:08:11","slug":"ray-bans-new-campaign-steven-klein-encourages-embracement-true-selves","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/ray-bans-new-campaign-steven-klein-encourages-embracement-true-selves\/","title":{"rendered":"Ray-Ban’s New Campaign by Steven Klein Encourages Embracement of Our True Selves"},"content":{"rendered":"
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Ray-Ban has once more tapped the creative instincts of renowned American photographer Steven Klein, for its\u00a0second in a series of communication campaigns which\u00a0features four shots starring four singular characters, each embodying a Ray-Ban icon: The Marshal, Wayfarer Blaze, Aviator Evolve and Hexagonal.<\/p>\n

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\"BLAZE_40x30cm_CLEAN\"<\/p>\n

\u201cIt\u2019s about freedom and letting go,\u201d explains Klein. \u201cLiving in turbulent times, one of the things that evokes that for many people is a road trip. This campaign represents that no matter what hardships come your way, you can be an individual, go on your own path and experience fun, optimism, creativity, love… everybody\u2019s looking for their own personal freedom.\u201d<\/p><\/blockquote>\n

\"AVIATOR_40x30cm_CLEAN\"<\/p>\n

The narrative of the Campaign is a continuation of Steven Klein\u2019s 2017 campaign story in which the protagonists shook off their past to free themselves, as they celebrate these forward-looking individuals as they follow their dreams and set out on a never ending adventure to embrace their true selves. The spirit of the campaign is immediate, irrepressible and authentic, capturing the transformative power of self-expression.<\/p>\n

\"OPTICAL_40x30cm_CLEAN\"<\/p>\n

The Marshal
\n\"0RB3648__001\"<\/h3>\n

Wayfarer Blaze
\n\"0RB4440N__6356X0\"<\/h3>\n

Aviator Evolve
\n\"0RB3025__9065V7\"<\/h3>\n

Hexagonal
\n\"0RX7151__2000\"<\/h3>\n

Read also:\u00a0Ray-Ban Opened First Store in Malaysia<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Ray-Ban has once more tapped the creative instincts of renowned American photographer Steven Klein, for its\u00a0second in a series of communication campaigns which\u00a0features four shots starring four singular characters, each embodying a Ray-Ban icon: The Marshal, Wayfarer Blaze, Aviator Evolve and Hexagonal. \u201cIt\u2019s about freedom and letting go,\u201d explains Klein. \u201cLiving in turbulent times, one […]<\/p>\n","protected":false},"author":10,"featured_media":76342,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38],"tags":[6606,6605],"yoast_head":"\nRay-Ban's New Campaign by Steven Klein Encourages Embracement of Our True Selves | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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