{"id":73039,"date":"2018-05-04T12:00:11","date_gmt":"2018-05-04T04:00:11","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=73039"},"modified":"2018-05-04T10:04:18","modified_gmt":"2018-05-04T02:04:18","slug":"adidas-running-andre-ter-stegen-reveal-limited-edition-ultraboost-parley","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/adidas-running-andre-ter-stegen-reveal-limited-edition-ultraboost-parley\/","title":{"rendered":"adidas Running and FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen Reveal Limited Edition UltraBOOST Parley"},"content":{"rendered":"<p>Continuing its\u00a0long-standing collaboration\u00a0around environmental initiative, adidas Running and\u00a0FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen\u00a0once again are partnering with\u00a0Parley for the Oceans to release limited edition\u00a0UltraBOOST Parley in hopes of raising awareness\u00a0for the threat of marine plastic pollution.<\/p>\n<p>Drawing inspiration from\u00a0the dark blues and greens of the urban harbour, the UltraBOOST Parley and UltraBOOST X Parley silhouettes\u00a0combine performance-oriented footwear technology with progressive eco-innovation. Demonstrating adidas\u2019 and Parley\u2019s commitment to tackling marine plastic pollution one step at a time, every pair of the limited collection prevents approximately 11 bottles from the possibility of entering the oceans.<\/p>\n<p>The exclusive silhouettes feature a Primeknit upper consisting of 85% Parley Ocean Plastic TM \u2013 an innovative material created from upcycled waste, intercepted before it has the chance to enter the ocean. In the midsole, industry-defining BOOST technology, made with sustainable materials, delivers responsive comfort and cushioning that energizes from the ground up. In the sole, Continental Rubber, made from natural materials, provides a smooth and flexible ride and advanced grip in all conditions. Injecting education and purpose, a seamlessly integrated NFC chip in the right shoe provides the wearer with exclusive learning experiences about plastic pollution which can be accessed via their\u00a0phones with one simple tap. Through the mobile platform consumers are empowered to learn more about the collaboration, how to avoid plastic in their lives and how to take part in future initiatives. Also available in a women\u2019s-specific silhouette, the UltraBOOST X features a distinctive Adaptive Arch, a unique construction designed to adapt to the female foot.<\/p>\n<p>FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen said: \u201cI live by the sea and try to spend as much time as possible there. When I first learnt about the adidas and Parley partnership, I immediately connected with it. I want to help change our environment through an initiative I believe in. I\u2019m proud to partner with adidas Running and Parley to create awareness for the beauty of our oceans and work on projects that can stop their destruction. With every pair of this limited UltraBOOST Parley shoe, we prevent approximately 11 plastic bottles from potentially entering the ocean. This is one big step in making the world a better place.\u201d<\/p>\n<p>Cyrill Gutsch, Parley founder added: \u201cParley was created to accelerate a process of change in people\u2019s approach to protecting our planet. I love working with passionate athletes like Marc who fall in love with the oceans and inspire their community to find creative solutions to protect their fragility and future.\u201d<\/p>\n<p>From June 8 to July 8, adidas Running will come together for the second consecutive year with Parley, Runtastic and its global running community for the global \u2018Run for the Oceans\u2019 initiative, established in 2017.<\/p>\n<p>The UltraBOOST and UltraBOOST X retails at RM900 is available in limited numbers online and instore now. To find out more, please visit: <a href=\"http:\/\/adidas.com.my\/Parley\">adidas.com.my\/Parley<\/a>. Follow the conversation at @adidasrunning on Instagram, Facebook and Twitter and using<br \/>\n#UltraBOOST #adidasParley.<\/p>\n<figure id=\"attachment_73041\" aria-describedby=\"caption-attachment-73041\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-73041\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-1024x683.jpg\" alt=\"SS18 Parley UltraBOOST\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-1024x683.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-630x420.jpg 630w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-73041\" class=\"wp-caption-text\">SS18 Parley UltraBOOST<\/figcaption><\/figure>\n<figure id=\"attachment_73042\" aria-describedby=\"caption-attachment-73042\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-73042\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-681x1024.jpg\" alt=\"SS18 Parley UltraBOOST\" width=\"640\" height=\"962\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-681x1024.jpg 681w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-100x150.jpg 100w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-200x300.jpg 200w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-768x1154.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-696x1046.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-1068x1605.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-X-Parley-279x420.jpg 279w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-73042\" class=\"wp-caption-text\">SS18 Parley UltraBOOST<\/figcaption><\/figure>\n<figure id=\"attachment_73040\" aria-describedby=\"caption-attachment-73040\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-73040\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-1024x683.jpg\" alt=\"SS18 Parley UltraBOOST\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-1024x683.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2018\/05\/adidas-UltraBOOST-Parley-x-Mar-ter-Stegen-630x420.jpg 630w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-73040\" class=\"wp-caption-text\">SS18 Parley UltraBOOST<\/figcaption><\/figure>\n<p><strong>Read also: <a href=\"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/adidas-alphabounce-beyond-created-athletes-aim-limitless-performance\/v\">adidas UlphaBOUNCE Beyond Created Athletes Who Aim For Limitless Performance<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Continuing its\u00a0long-standing collaboration\u00a0around environmental initiative, adidas Running and\u00a0FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen\u00a0once again are partnering with\u00a0Parley for the Oceans to release limited edition\u00a0UltraBOOST Parley in hopes of raising awareness\u00a0for the threat of marine plastic pollution. Drawing inspiration from\u00a0the dark blues and greens of the urban harbour, the UltraBOOST Parley and UltraBOOST X Parley silhouettes\u00a0combine [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":73043,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38,19],"tags":[9352,797,12487,103,12486],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>adidas Running and FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen Reveal Limited Edition UltraBOOST Parley | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/adidas-running-andre-ter-stegen-reveal-limited-edition-ultraboost-parley\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"adidas Running and FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen Reveal Limited Edition UltraBOOST Parley | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"Continuing its\u00a0long-standing collaboration\u00a0around environmental initiative, adidas Running and\u00a0FC Barcelona goalkeeper Marc-Andr\u00e9 ter Stegen\u00a0once again are partnering with\u00a0Parley for the Oceans to release limited edition\u00a0UltraBOOST Parley in hopes of raising awareness\u00a0for the threat of marine plastic pollution. 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