{"id":63306,"date":"2017-12-13T12:00:09","date_gmt":"2017-12-13T04:00:09","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=63306"},"modified":"2017-12-13T12:32:50","modified_gmt":"2017-12-13T04:32:50","slug":"the-electricianz-bold-electricity-powered-watches-jolt-senses","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/the-electricianz-bold-electricity-powered-watches-jolt-senses\/","title":{"rendered":"The Electricianz: Bold Electricity-Powered Watches To Jolt Your Senses"},"content":{"rendered":"<p>An indulgent that is only attainable to certain crowd, luxury watches often come with a price tag that&#8217;s too hefty for the masses. Hailing from Switzerland, The Electricianz is a game-changing\u00a0timepiece brand that strives to bring outstanding watches at affordable prices ranging from\u00a0RM1590 to RM1700. Powered by electricty and inspired by electric art, The Electricianz\u00a0brings an urban twist to the classic wristwatch with the release of four bold timepieces: The\u00a0Dresscode, The Mokas, The Ammeter and The Blackout.<\/p>\n<p>It&#8217;s raw, rugged yet still evokes elegance in its deconstructed form which sets it apart from other Swiss watches in the market.\u00a0Refreshing and offbeat in its design, The Electricianz features innovative visual inspired from visual arts and underground cultures that catches your eye instantly. One look at the timeteller, one will be transported to a mechanical world hidden under digital surfaces. With such unique design that is truly authentic,\u00a0The Electricianz is in a league of its own, bearing\u00a0the\u00a0transmission of energy in its simplest form.<\/p>\n<p>&#8220;An Electricianz watch is a call to one&#8217;s inner childish curiosity about the physical world, from the time where quests consisted of uncovering &#8216;how things work&#8217;, explained Founder and CEO of The Electricianz Laurent Rufenacht.<\/p>\n<p>Arnaud Duval, the brand&#8217;s Creative Director added: &#8220;The universe of\u00a0The Electricianz is so rich, so deeply inspired that it was a thrilling experience to be designing for the brand. I really wanted to create an emotional link between the watch and its owner.&#8221;<\/p>\n<p>The movement is an in-house\u00a0The Electricianz module designed on a Miyota 2033 base that runs on a 1X Flat cell 1225 CR battery. Each watch has a 45mm case with a hardened mineral K1 Glass that is water-resistant to 30 metres. Its pusher activates a 4X LED white light function to tell you the time in style at night.<\/p>\n<figure id=\"attachment_63310\" aria-describedby=\"caption-attachment-63310\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63310 size-large\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-1024x683.jpg\" alt=\"3\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-1024x683.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/3-630x420.jpg 630w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-63310\" class=\"wp-caption-text\">From left: The Dresscode, The Blackout, The Ammeter and The Mokaz<\/figcaption><\/figure>\n<figure id=\"attachment_63309\" aria-describedby=\"caption-attachment-63309\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63309 size-large\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-1024x683.jpg\" alt=\"2\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-1024x683.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/2-630x420.jpg 630w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-63309\" class=\"wp-caption-text\">The Blackout &#8211; RM1,670<\/figcaption><\/figure>\n<figure id=\"attachment_63308\" aria-describedby=\"caption-attachment-63308\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63308 size-large\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-1024x683.jpg\" alt=\"1\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-1024x683.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/1-630x420.jpg 630w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-63308\" class=\"wp-caption-text\">The Ammeter and The Mokaz &#8211; RM1,595<\/figcaption><\/figure>\n<figure id=\"attachment_63313\" aria-describedby=\"caption-attachment-63313\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-63313 size-large\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-1024x692.jpg\" alt=\"6\" width=\"640\" height=\"433\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-1024x692.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-150x101.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-300x203.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-768x519.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-696x471.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-1068x722.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/6-621x420.jpg 621w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-63313\" class=\"wp-caption-text\">Founder and CEO of The Electricianz, Laurent Rufenacht at the launch of the watches yesterday in Red Army Watches, 1 Utama Shopping Centre<\/figcaption><\/figure>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-63314 aligncenter\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-1024x689.jpg\" alt=\"7\" width=\"640\" height=\"431\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-1024x689.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-150x101.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-300x202.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-768x517.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-696x468.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-1068x719.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/7-624x420.jpg 624w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>The Electricianz watches are available at all Red Army Watches stores located in Pavilion Kuala Lumpur, 1 Utama Shopping Centre and Plaza Gurney as well as mo.men.tum in Sunway Velocity Mall. For more info, visit <a href=\"http:\/\/redarmywatches.com\">redarmywatches.com<\/a>.<\/p>\n<p><strong>Read also: <a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/rec-watches-now-available-purchase-red-army-watches-malaysia\/\">REC Watches Is Now Available At Red Army Watches In Malaysia<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An indulgent that is only attainable to certain crowd, luxury watches often come with a price tag that&#8217;s too hefty for the masses. Hailing from Switzerland, The Electricianz is a game-changing\u00a0timepiece brand that strives to bring outstanding watches at affordable prices ranging from\u00a0RM1590 to RM1700. Powered by electricty and inspired by electric art, The Electricianz\u00a0brings [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":63315,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38,20,19],"tags":[8161,3900,10388,10389,10386,10384,10387,176,10385,811,3603],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Electricianz: Bold Electricity-Powered Watches To Jolt Your Senses | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/the-electricianz-bold-electricity-powered-watches-jolt-senses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Electricianz: Bold Electricity-Powered Watches To Jolt Your Senses | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"An indulgent that is only attainable to certain crowd, luxury watches often come with a price tag that&#8217;s too hefty for the masses. Hailing from Switzerland, The Electricianz is a game-changing\u00a0timepiece brand that strives to bring outstanding watches at affordable prices ranging from\u00a0RM1590 to RM1700. Powered by electricty and inspired by electric art, The Electricianz\u00a0brings [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/the-electricianz-bold-electricity-powered-watches-jolt-senses\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-13T04:00:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-12-13T04:32:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/TEM1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"748\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shadjihar J.\" \/>\n\t<meta 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