H&M just teased their Holiday 2017 campaign film and\u00a0the internet is SHOOK. Contrary to last year’s film directed by Wes Anderson, this year’s\u00a0film stars Nicki Minaj alongside Jesse Williams and John Torturro. Directed by Johan Renck, the opening of the teaser showed\u00a0Minaj\u00a0in the kitchen with\u00a0Williams having a brief couple moment before Williams start telling a bedtime story to their daughter.<\/p>\n
The film, a story of a parallel fantasy world filled with memorable characters aka a modernized classic fairytale,\u00a0follows a heroic little girl\u00a0who tracks down the evil brother of Santa Claus in order to save the holiday season from his selfishness. Moral of the story is quite simple, really. To care for one another especially during the festive Holiday season.<\/p>\n
Nicki Minaj plays\u00a0the mother of the little girl\u00a0as well as the fabulous fairy named the Wisest Thingy while Jesse Williams\u00a0stars the dual role of the father and the supernatural Fastest Fairy and John Turturro takes on the part of both Santa Claus and the evil brother of Santa Claus.<\/p>\n
\n\u201cI love the film’s overall empowering message. I love seeing this young girl become the champion that lives in all of us. There’s always magic in the air during the Holidays,\u201d says Nicki Minaj.<\/p>\n<\/blockquote>\n
\u201cIt\u2019s exciting to see our festive designs come to life together with such inspirational talents. They definitely added some extra magic to the film and we hope that our customers will love how the fashion is presented throughout the holiday season at H&M,\u201d says Pernilla Wohlfahrt, H&M\u2019s Head of Design and Creative Director.<\/p>\n
A wide selection of Holiday apparels and selected pieces seen in the film\u00a0will be available in stores and online at\u00a0hm.com<\/a>\u00a0during the Holiday campaign period, that is\u00a0November 9th onwards.<\/p>\n
Watch the magical Holiday film here:<\/p>\n