{"id":60665,"date":"2017-11-17T09:00:47","date_gmt":"2017-11-17T01:00:47","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=60665"},"modified":"2017-11-12T22:49:18","modified_gmt":"2017-11-12T14:49:18","slug":"adidas-2018-fifa-world-cup-official-match-ball-revealed","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/happenings\/adidas-2018-fifa-world-cup-official-match-ball-revealed\/","title":{"rendered":"adidas 2018 FIFA World Cup Official Match Ball Revealed"},"content":{"rendered":"

adidas Football has recently\u00a0revealed the Official Match Ball for the 2018 FIFA World Cup Russia\u00a0– the Telstar 18,\u00a0a reimagining of the first adidas FIFA World Cup match ball, the Telstar, which was used at the 1970 tournament in Mexico. The name of the original came from its position as the \u2018star of television\u2019. The first ball to be decorated with black panels, the pattern was designed to stand out on black and white televisions, and changed football design forever.<\/p>\n

\"Image<\/p>\n

The new Telstar 18 will be used by the world\u2019s best players as they seek to claim the biggest prize in football next summer.\u00a0The ball has a brand new carcass that retains the best of the Brazuca, the Official Match Ball of the 2014 FIFA World Cup, while building in new technology to maximise performance.\u00a0The ball went through extensive testing to ensure it suits the needs of the best players in the world. Some of the leading national and club sides have been involved in the testing process including; Argentina, Colombia, Mexico, Manchester United, Juventus, Real Madrid and Ajax.<\/p>\n

\"Image<\/p>\n

A progression from Official Match Balls of the past, a brand new panel design features a metallic print execution and texture graphic effect, engineered to provide performance and durability both in the stadium and on the street. Sustainability has been a key focus of the Telstar 18, with elements including re-cycled backing material and packaging.<\/p>\n

The Telstar 18 features an embedded NFC chip \u2013 the first time it\u2019s ever been used in an Official Match Ball \u2013 making it the most innovative World Cup ball to date. The chip enables consumers to interact with the ball using a smartphone. Upon interaction, each ball generates a unique identifier, unlocking exclusive content and information for the user.\u00a0 The personalised and location-aware experience displays specific details of each ball and provides access to challenges which users can enter in the run-up to the World Cup.<\/p>\n

The Telstar 18 will be available to purchase from adidas global retail stores and the adidas online shop at adidas.com\/football\/<\/a>.<\/p>\n

Read also:\u00a0Adidas Home Kits of Germany, Japan, Colombia, Argentina & Mexico for 2018 FIFA World Cup Russia Revealed<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

adidas Football has recently\u00a0revealed the Official Match Ball for the 2018 FIFA World Cup Russia\u00a0– the Telstar 18,\u00a0a reimagining of the first adidas FIFA World Cup match ball, the Telstar, which was used at the 1970 tournament in Mexico. The name of the original came from its position as the \u2018star of television\u2019. The first […]<\/p>\n","protected":false},"author":10,"featured_media":60667,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[423,19],"tags":[9910,728,9911,9912,9913],"yoast_head":"\nadidas 2018 FIFA World Cup Official Match Ball Revealed | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/happenings\/adidas-2018-fifa-world-cup-official-match-ball-revealed\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"adidas 2018 FIFA World Cup Official Match Ball Revealed | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"adidas Football has recently\u00a0revealed the Official Match Ball for the 2018 FIFA World Cup Russia\u00a0– the Telstar 18,\u00a0a reimagining of the first adidas FIFA World Cup match ball, the Telstar, which was used at the 1970 tournament in Mexico. 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