{"id":57930,"date":"2017-10-13T09:00:05","date_gmt":"2017-10-13T01:00:05","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=57930"},"modified":"2017-10-12T14:17:22","modified_gmt":"2017-10-12T06:17:22","slug":"coach-inc-rebranding-tapestry","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/coach-inc-rebranding-tapestry\/","title":{"rendered":"Coach Inc is Rebranding to Tapestry"},"content":{"rendered":"

Coach Inc., New York-based fashion company that owns famous fashion brands e.g. Coach, Kate Spade and Stuart Weitzman, will be changing its name to Tapestry Inc., by\u00a0October 31, 2017. The change of name\u00a0is part of the company’s repositioning initiatives to\u00a0better reflect the values of the brands under its corporate umbrella.\u00a0<\/span>Though the mother company is changing its name, all of its brands –\u00a0Coach, Stuart Weitzman and Kate Spade, will stay the same.<\/p>\n

Victor Luis, Chief Executive Officer of Coach, Inc., said,\u00a0<\/span>\u201cIn Tapestry, we found a name that speaks to creativity, craftsmanship, authenticity and inclusivity on a shared platform and values.\u00a0\u00a0 As such, we believe that Tapestry can grow with our portfolio and with our current brands as they extend into new categories and markets. The name embodies our creative brand-led and consumer-focused business, while also representing the deep heritage of the group.\u00a0 Most importantly, we are establishing a strong and distinct corporate identity, which enables our brands to express their individual personalities and unique language to consumers.\u201d <\/span><\/p>\n

The leadership team at Coach, Inc. partnered with\u00a0renowned brand agency, Carbone Smolan Agency on all aspects of the rebrand.<\/span><\/p>\n

Read also:\u00a0Selena Gomez Celebrates The Coach X Selena Gomez Collection\u00a0At Coach House In New York<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Coach Inc., New York-based fashion company that owns famous fashion brands e.g. Coach, Kate Spade and Stuart Weitzman, will be changing its name to Tapestry Inc., by\u00a0October 31, 2017. The change of name\u00a0is part of the company’s repositioning initiatives to\u00a0better reflect the values of the brands under its corporate umbrella.\u00a0Though the mother company is changing […]<\/p>\n","protected":false},"author":10,"featured_media":57937,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38],"tags":[9391,9392,9393],"yoast_head":"\nCoach Inc is Rebranding to Tapestry | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/coach-inc-rebranding-tapestry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coach Inc is Rebranding to Tapestry | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"Coach Inc., New York-based fashion company that owns famous fashion brands e.g. Coach, Kate Spade and Stuart Weitzman, will be changing its name to Tapestry Inc., by\u00a0October 31, 2017. The change of name\u00a0is part of the company’s repositioning initiatives to\u00a0better reflect the values of the brands under its corporate umbrella.\u00a0Though the mother company is changing […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/coach-inc-rebranding-tapestry\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-13T01:00:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-10-12T06:17:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/10\/unnamed-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"344\" \/>\n\t<meta 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