{"id":39268,"date":"2017-02-16T10:00:15","date_gmt":"2017-02-16T02:00:15","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=39268"},"modified":"2017-02-15T16:08:56","modified_gmt":"2017-02-15T08:08:56","slug":"hnm-conscious-exclusive-collection-recycled-shoreline-waste","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/","title":{"rendered":"H&#038;M\u2019s New Conscious Exclusive Collection Is Made With Recycled Shoreline Waste"},"content":{"rendered":"<p>The new H&amp;M Conscious Exclusive is a collection of individual pieces with a sense of occasion, each one showing the many different ways that sustainable materials can create the best style. For 2017 the collection includes the pioneering sustainable material BIONIC\u00ae \u2013 recycled polyester made from plastic shoreline waste. The fluid fabric used for the\u00a0intricate pleated gown shows how it\u2019s natural for the best styles to be conscious of the environment.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/igyvUTBzsPA?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation\"><\/iframe><\/span><\/p>\n<p>In addition to a full collection for women and relaxed formal wear for men, for the first time \u00a0the collection will include kids\u2019 pieces, as well as a Conscious Exclusive fragrance made from organic oils.<\/p>\n<p>Supermodel and philanthropist, Natalia Vodianova stars in her first campaign for H&amp;M in this year\u2019s Conscious Exclusive collection.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-39308 aligncenter\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2.jpg\" alt=\"H&amp;M Conscious Exclusive Collection, Natalia Vodianova-Pamper.my\" width=\"590\" height=\"393\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2.jpg 2000w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-1024x682.jpg 1024w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-1068x712.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-2-630x420.jpg 630w\" sizes=\"(max-width: 590px) 100vw, 590px\" \/>\u201cI am proud to appear in the H&amp;M Conscious Exclusive campaign. It\u2019s amazing to see the advances in sustainable fabrics that are used in the collection, pointing towards a more sustainable future for all fashion,\u201d says Natalia Vodianova.<\/p>\n<p>Conscious Exclusive is a collection of individual pieces with a sense of occasion, each one showing the many different ways that sustainable materials can create the best style. One of its key pieces is the ethereal pliss\u00e9 pleat gown in powder pink made from BIONIC\u00ae \u2013 recycled polyester made from recovered shoreline waste.<\/p>\n<div id='gallery-1' class='gallery galleryid-39268 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/attachment\/bionic-pleated-gown-rm799-00\/'><img loading=\"lazy\" decoding=\"async\" width=\"115\" height=\"300\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-115x300.jpg\" class=\"attachment-medium size-medium\" alt=\"H&amp;M Conscious Exclusive Collection, BIONIC Pleated Gown - RM799-Pamper.my\" aria-describedby=\"gallery-1-39312\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-115x300.jpg 115w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-58x150.jpg 58w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-768x1999.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-393x1024.jpg 393w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-696x1812.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-1068x2780.jpg 1068w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00-161x420.jpg 161w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pleated-Gown-RM799.00.jpg 1361w\" sizes=\"(max-width: 115px) 100vw, 115px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39312'>\n\t\t\t\tH&#038;M Conscious Exclusive Collection, BIONIC Pleated Gown &#8211; RM799\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/attachment\/bionic-pink-fishnet-bag-rm149-00\/'><img loading=\"lazy\" decoding=\"async\" width=\"167\" height=\"300\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-167x300.jpg\" class=\"attachment-medium size-medium\" alt=\"H&amp;M Conscious Exclusive Collection, BIONIC Pink Fishnet Bag - RM149-Pamper.my\" aria-describedby=\"gallery-1-39311\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-167x300.jpg 167w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-84x150.jpg 84w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-768x1379.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-570x1024.jpg 570w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-696x1250.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00-234x420.jpg 234w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Pink-Fishnet-Bag-RM149.00.jpg 1000w\" sizes=\"(max-width: 167px) 100vw, 167px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39311'>\n\t\t\t\tH&#038;M Conscious Exclusive Collection, BIONIC Pink Fishnet Bag &#8211; RM149\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/attachment\/bionic-blue-fishnet-bag-rm149-00\/'><img loading=\"lazy\" decoding=\"async\" width=\"167\" height=\"300\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-167x300.jpg\" class=\"attachment-medium size-medium\" alt=\"H&amp;M Conscious Exclusive Collection, BIONIC Blue Fishnet Bag - RM149-Pamper.my\" aria-describedby=\"gallery-1-39310\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-167x300.jpg 167w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-84x150.jpg 84w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-768x1378.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-571x1024.jpg 571w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-696x1249.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00-234x420.jpg 234w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BIONIC-Blue-Fishnet-Bag-RM149.00.jpg 1000w\" sizes=\"(max-width: 167px) 100vw, 167px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39310'>\n\t\t\t\tH&#038;M Conscious Exclusive Collection, BIONIC Blue Fishnet Bag &#8211; RM149\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>\u201cFor the design team at H&amp;M, this year\u2019s Conscious Exclusive is a chance to dream and create pieces that are both quirky and beautiful. It\u2019s great to be able to show just what is possible with sustainable materials like what we have done with the delicate pliss\u00e9 dress made of BIONIC\u00ae,\u201d says Pernilla Wohlfahrt, H&amp;M\u2019s Head of Design and Creative Director.<\/p>\n<p>The H&amp;M Conscious Exclusive collection will be available in around 160 stores worldwide, and online, from April 20.<\/p>\n<p>For more information, please visit <a href=\"http:\/\/about.hm.com\/sustainability\" target=\"_blank\">about.hm.com\/sustainability<\/a>.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hm-bring-it-garment-collecting\/\" target=\"_blank\">Bring It (aka Your Unwanted Clothes) to H&amp;M<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new H&amp;M Conscious Exclusive is a collection of individual pieces with a sense of occasion, each one showing the many different ways that sustainable materials can create the best style. For 2017 the collection includes the pioneering sustainable material BIONIC\u00ae \u2013 recycled polyester made from plastic shoreline waste. The fluid fabric used for the\u00a0intricate [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":39309,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[876,38,19,44],"tags":[5626,1711,5624,1575,5627,5625],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>H&amp;M\u2019s New Conscious Exclusive Collection Is Made With Recycled Shoreline Waste | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H&amp;M\u2019s New Conscious Exclusive Collection Is Made With Recycled Shoreline Waste | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"The new H&amp;M Conscious Exclusive is a collection of individual pieces with a sense of occasion, each one showing the many different ways that sustainable materials can create the best style. For 2017 the collection includes the pioneering sustainable material BIONIC\u00ae \u2013 recycled polyester made from plastic shoreline waste. The fluid fabric used for the\u00a0intricate [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hnm-conscious-exclusive-collection-recycled-shoreline-waste\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/lungkyelin\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-16T02:00:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-15T08:08:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/BTS-Campaign-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" 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