{"id":38568,"date":"2017-02-03T14:00:10","date_gmt":"2017-02-03T06:00:10","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=38568"},"modified":"2017-02-03T11:37:06","modified_gmt":"2017-02-03T03:37:06","slug":"gaga-tiffany-new-legendary-style-campaign","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/gaga-tiffany-new-legendary-style-campaign\/","title":{"rendered":"Gaga for Tiffany: The New Legendary Style Campaign"},"content":{"rendered":"<p>Lady Gaga is starring in Tiffany &amp; Co.&#8217;s latest Legendary Style campaign, which sees the launching of \u00a0the brand&#8217;s latest fashion jewelry collection, Tiffany HardWear. Tiffany &amp; Co. will debut its campaign for the first time in a 60-second film live during the Super Bowl LI on Sunday, February 5.<\/p>\n<p>Lady Gaga, a true New Yorker and style icon who is fiercely feminine and fearlessly original, goes unscripted in the film about her lifelong passion for the Brand, and more importantly, about her own creative journey towards self-expression and empowerment. Catch a glimpse of the film below.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/5OGTdbGZE0o?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation\"><\/iframe><\/span><\/p>\n<p>Lady Gaga personifies the women who are part of Tiffany &amp; Co.&#8217;s Legendary Style campaigns, women who are true originals and make their own rules.<\/p>\n<p>\u201cIn New York, you&#8217;re born knowing that Tiffany is the best, and that it is where the magic happens. The Brand is definitive and iconic, yet continues to push and evolve with the times,\u201d said Lady Gaga.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38593\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276.jpg\" alt=\"Lady Gaga for Tiffany &amp; Co-Pamper.My\" width=\"1000\" height=\"1250\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276.jpg 1000w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-120x150.jpg 120w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-240x300.jpg 240w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-768x960.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-819x1024.jpg 819w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-696x870.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4276-336x420.jpg 336w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>The campaign embodies the strength and spirit of the modern woman, imbued with the soul of New York, fitting of its latest Tiffany Hardwear collection consisting of bold 18k gold and sterling silver pieces of earrings, rings, necklaces and pendants inspired by a unisex bracelet from 1971 in the Tiffany Archives.<\/p>\n<h4>Did you know?<\/h4>\n<blockquote><p>Tiffany has handcrafted the Vince Lombardi Trophy for the Super Bowl champion for each of the past 50 years but, the Brand has never before been featured in a Super Bowl advertisement.<\/p><\/blockquote>\n<p>The campaign was creative directed by Tiffany\u2019s in-house team in partnership with Grace Coddington, and shot by David Sims. The 60-second film will be available Super Bowl Sunday on <a href=\"http:\/\/www.tiffany.com\/\" target=\"_blank\">Tiffany.com<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38591\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275.jpg\" alt=\"Grace Coddington and Lady Gaga for Tiffany &amp; Co-Pamper.My\" width=\"1000\" height=\"1250\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275.jpg 1000w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-120x150.jpg 120w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-240x300.jpg 240w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-768x960.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-819x1024.jpg 819w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-696x870.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Grace-Coddington-and_4275-336x420.jpg 336w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>The Tiffany HardWear Collection will be available on <a href=\"http:\/\/www.tiffany.com\/\" target=\"_blank\">Tiffany.com<\/a>\u00a0beginning May 2 and in-store worldwide on April 28, with limited and exclusive pre-orders available in the U.S. beginning February 5.<\/p>\n<p>For additional information, please visit <a href=\"http:\/\/www.tiffany.com\/\" target=\"_blank\">Tiffany.com<\/a> or <a href=\"https:\/\/www.instagram.com\/tiffanyandco\/\" target=\"_blank\">@tiffanyandco<\/a> <a href=\"https:\/\/www.instagram.com\/explore\/tags\/tiffanyhardwear\/\" target=\"_blank\">#TiffanyHardWear<\/a><\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/arts-entertainment\/lady-gaga-wowed-audiences-oscars\/\" target=\"_blank\">Lady Gaga Wowed Audiences at the Oscars<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lady Gaga is starring in Tiffany &amp; Co.&#8217;s latest Legendary Style campaign, which sees the launching of \u00a0the brand&#8217;s latest fashion jewelry collection, Tiffany HardWear. Tiffany &amp; Co. will debut its campaign for the first time in a 60-second film live during the Super Bowl LI on Sunday, February 5. Lady Gaga, a true New [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":38592,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[876,41,38,19],"tags":[5430,5431,1387,5432,5426,5427,5429],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gaga for Tiffany: The New Legendary Style Campaign | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/gaga-tiffany-new-legendary-style-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gaga for Tiffany: The New Legendary Style Campaign | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"Lady Gaga is starring in Tiffany &amp; Co.&#8217;s latest Legendary Style campaign, which sees the launching of \u00a0the brand&#8217;s latest fashion jewelry collection, Tiffany HardWear. Tiffany &amp; Co. will debut its campaign for the first time in a 60-second film live during the Super Bowl LI on Sunday, February 5. Lady Gaga, a true New [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/gaga-tiffany-new-legendary-style-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/lungkyelin\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-03T06:00:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-03T03:37:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/Lady-Gaga-BTS_4270.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" 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The result of a close collaboration and a shared vision between the star and Tiffany & Co., \u201cLose Yourself In Love\u201d is a fiercely elegant homage to the joy\u2026","rel":"","context":"In &quot;Entertainment&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02_0126_V7_SF_QC_LR_crop.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":39299,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-hardwear-collection\/","url_meta":{"origin":38568,"position":2},"title":"Be Classically Edgy With Tiffany HardWear Collection","date":"Feb 15, 2017","format":false,"excerpt":"Tiffany HardWear\u00a0is Tiffany's newest\u00a0jewellery collection that embodies the power and spirit of New York City and the energy of its streets. Inspired by the urban soul of the city, where the modern rebel mixes high fashion with street style. Tiffany HardWear is as classic as it is edgy. Inspired by\u2026","rel":"","context":"In &quot;Fashion&quot;","img":{"alt_text":"Be Classically Edgy With Tiffany HardWear Collection-Pamper.my","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2017\/02\/hardwear.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":113637,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-debuts-t-collection-campaign-starring-hailey-bieber\/","url_meta":{"origin":38568,"position":3},"title":"Tiffany &#038; Co Debuts T Collection Campaign Starring Hailey Bieber","date":"Jun 23, 2022","format":false,"excerpt":"Tiffany & Co. debuts its latest campaign for the T Collection, starring model and entrepreneur Hailey Bieber who is also the\u00a0global House ambassador of the luxury jeweler.\u00a0Shot on location in Los Angeles, Bieber wears key designs from the T Collection, including new pav\u00e9 diamond earrings and oversized pendants\u2014perfect for stacking\u2026","rel":"","context":"In &quot;Fashion&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/06\/210321_Tiffany_Look01_0055_v5.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":111058,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-celebrates-valentines-day-with-curtis-kulig-collaboration-in-blue-is-the-color-of-love-campaign\/","url_meta":{"origin":38568,"position":4},"title":"Tiffany &#038; Co. Celebrates Valentine\u2019s Day with Curtis Kulig Collaboration in \u201cBlue is the Color of Love\u201d Campaign","date":"Feb 14, 2022","format":false,"excerpt":"Tiffany & Co. debuted its 2022 Valentine\u2019s Day campaign - a collaboration with Curtis Kulig, the New York-based artist known for his signature \u201cLove Me\u201d mantra. The creative partnership, entitled \u201cBlue is the Color of Love\u201d marks the latest in Tiffany\u2019s long history of working with innovators and revolutionary artists,\u2026","rel":"","context":"In &quot;Fashion&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/02\/20_TBBOX2_VDay2022_v1_TM_110121_cv2.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":117683,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-x-andy-warhol-holiday-campaign-film-starring-hailey-bieber\/","url_meta":{"origin":38568,"position":5},"title":"Tiffany &#038; Co. x Andy Warhol Holiday Campaign Film Starring Hailey Bieber","date":"Dec 22, 2022","format":false,"excerpt":"Tiffany & Co. unveiled the Tiffany Co. x Andy Warhol holiday campaign film starring Hailey Bieber in early November. The film is a tribute to the artist\u2019s legendary Factory and love for the holidays. Shot by Mario Sorrenti in New York City with photography by Raymond Meier, the Tiffany &\u2026","rel":"","context":"In &quot;#PamperMyHoliday2022&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/12\/Tiffany-Co.-x-Andy-Warhol-Hailey-Bieber.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/38568"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=38568"}],"version-history":[{"count":3,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/38568\/revisions"}],"predecessor-version":[{"id":38594,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/38568\/revisions\/38594"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/38592"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=38568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=38568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=38568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}