{"id":32950,"date":"2016-11-09T17:00:27","date_gmt":"2016-11-09T09:00:27","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=32950"},"modified":"2016-11-10T16:41:29","modified_gmt":"2016-11-10T08:41:29","slug":"mattel-lazada-team-e-commerce-across-southeast-asia","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/mattel-lazada-team-e-commerce-across-southeast-asia\/","title":{"rendered":"Mattel, Lazada Team Up on E-Commerce across Southeast Asia"},"content":{"rendered":"<p>Multinational toy manufacturing company <a href=\"http:\/\/play.mattel.com\/\" target=\"_blank\">Mattel\u00ae<\/a> has teamed up with online marketplace <a href=\"http:\/\/lazada.com.my\" target=\"_blank\">Lazada Group<\/a> to launch an e-commerce partnership in Southeast\u00a0Asia.<\/p>\n<p>The Mattel\u00ae e-commerce store on Lazada will feature Shop-in-Shop pages and introduce some of Mattel\u2019s most iconic brands and products: from Barbie\u00ae and Thomas &amp; Friends\u2122 to the latest Hot Wheels\u00ae, MegaBloks\u00ae and Fisher-Price best-sellers. The Mattel\u00ae Shop-in- Shop pages will also highlight a wide selection of products that support the development of infants, toddlers and children of all ages. These pages are now live and available for online shoppers in Malaysia, Philippines, Thailand, Singapore, Indonesia and Vietnam.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32953\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2.jpg\" alt=\"mattel-partners-up-with-lazada-for-e-commerce-store_2\" width=\"948\" height=\"711\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2.jpg 948w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-150x113.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-300x225.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-768x576.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-80x60.jpg 80w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-265x198.jpg 265w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-696x522.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_2-560x420.jpg 560w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/>John O\u2019Rourke, Mattel\u00ae Southeast Asia\u2019s Country Manager said, \u201cMattel is thrilled to partner with Lazada. We are now in the position to advance quickly and expand our footprint online to maximize the potential of these markets.&#8221;<\/p>\n<p>\u201cJoining hands with Lazada enables Mattel to make play even more accessible to parents and children. Families can now get their hands on our latest products with just a few clicks on Lazada. And having our all-time favorite brands where our parents and children are spending their time allows us to continue to inspire the wonder of childhood through play,\u201d O\u2019Rourke added.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32954\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3.jpg\" alt=\"mattel-partners-up-with-lazada-for-e-commerce-store_3\" width=\"780\" height=\"520\" srcset=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3.jpg 780w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3-150x100.jpg 150w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3-300x200.jpg 300w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3-768x512.jpg 768w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3-696x464.jpg 696w, https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2016\/11\/Mattel-partners-up-with-Lazada-for-e-commerce-store_3-630x420.jpg 630w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/>The Mattel\u00ae Shop-in-Shop page is now available on <a href=\"http:\/\/www.lazada.com.my\/mattel-malaysia-official-store\/\" target=\"_blank\">Lazada<\/a>. To celebrate the launch in<br \/>\nSoutheast Asia, Lazada shoppers from the five participating countries can enjoy great<br \/>\nexclusive promotional deals up to 70% for all toy brands from Mattel\u00ae on November 11 and December 12 this year.<\/p>\n<p><strong>Related:\u00a0<a title=\"Barbie New Ad Campaign \u201cPower of Play\u201d Is About Importance of Playtime\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/ad-campaign-power-of-play-is-about-importance-of-playtime\/\" rel=\"bookmark\">Barbie New Ad Campaign \u201cPower of Play\u201d Is About Importance of Playtime<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Multinational toy manufacturing company Mattel\u00ae has teamed up with online marketplace Lazada Group to launch an e-commerce partnership in Southeast\u00a0Asia. The Mattel\u00ae e-commerce store on Lazada will feature Shop-in-Shop pages and introduce some of Mattel\u2019s most iconic brands and products: from Barbie\u00ae and Thomas &amp; Friends\u2122 to the latest Hot Wheels\u00ae, MegaBloks\u00ae and Fisher-Price best-sellers. [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":32952,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[19,49,44],"tags":[4074,1021,4202,4203],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mattel, Lazada Team Up on E-Commerce across Southeast Asia | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/mattel-lazada-team-e-commerce-across-southeast-asia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mattel, Lazada Team Up on E-Commerce across Southeast Asia | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"Multinational toy manufacturing company Mattel\u00ae has teamed up with online marketplace Lazada Group to launch an e-commerce partnership in Southeast\u00a0Asia. The Mattel\u00ae e-commerce store on Lazada will feature Shop-in-Shop pages and introduce some of Mattel\u2019s most iconic brands and products: from Barbie\u00ae and Thomas &amp; Friends\u2122 to the latest Hot Wheels\u00ae, MegaBloks\u00ae and Fisher-Price best-sellers. 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Pledging one toy for\u2026","rel":"","context":"In &quot;Happenings&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2021\/08\/Mattel-Happy-Playcation-Visual.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":120691,"url":"https:\/\/www.pamper.my\/news\/beauty\/skin-care\/shiseido-partners-lazada-to-launch-first-omni-channel-experience-in-southeast-asia-for-perfect-power-beauty-trio\/","url_meta":{"origin":32950,"position":2},"title":"SHISEIDO partners Lazada to launch first omni-channel experience in Southeast Asia for Perfect Power Beauty Trio","date":"May 25, 2023","format":false,"excerpt":"Japanese beauty brand SHISEIDO is partnering with e-commerce platform Lazada to enhance the retail experience for their consumers in Southeast Asia. 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