{"id":31660,"date":"2016-10-24T09:00:51","date_gmt":"2016-10-24T01:00:51","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=31660"},"modified":"2016-10-22T21:04:45","modified_gmt":"2016-10-22T13:04:45","slug":"xixilistandupforpink-support-fundraising-breast-cancer-welfare-association-bcwa","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/xixilistandupforpink-support-fundraising-breast-cancer-welfare-association-bcwa\/","title":{"rendered":"#XIXILIstandupforPink in Support of Fundraising for Breast Cancer Welfare Association (BCWA)"},"content":{"rendered":"

In conjunction with the Breast Cancer Awareness Month in October, XIXILI hosted its 11th annual XIXILI Breast Cancer Awareness Campaign Event themed #XIXILIstandupforPink<\/strong> at the Mid Valley Megamall, South Court Ground Floor from September 28 to October 2, 2016.<\/p>\n

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A Pink Ribbon art sculpture made of entwined yarn was erected to signify the communal bond and support for and amongst women diagnosed with breast cancer.<\/figcaption><\/figure>\n

This year, XIXILI teamed up with the Breast Cancer Welfare Association (BCWA) of Malaysia to raise breast cancer awareness and to raise fund for the good cause of BCWA. The 5-days event saw an influx of positive engagement from shoppers of all ages as they pledged their support for PINK and took part in the interactive on-ground activities.<\/p>\n

\"6-xixili-sufp-bcwa-booth\"<\/p>\n

1 in 20 women have a chance of developing breast cancer in their lifetime and breast cancer is the most common form of cancer affecting Malaysian women across all ethnic groups.<\/p><\/blockquote>\n

Consultation booths with silicone breast dummies, manned by breast cancer survivors themselves and a team of nurses were set up at the event to educate shoppers on the methods of performing the monthly Breast Self Examination (BSE). All female shoppers were also encouraged to take the opportunity to undergo a complimentary Clinical Breast Examination (CBE) by the on-site certified professional nurses of BCWA.<\/p>\n

Dr. Evelyn Ho, a practicing Consultant Clinical Radiologist from Ramsay Sime Darby ParkCity Medical Centre, also paid us a visit to host a public talk on breast cancer myths and to provide medical advice on breast health care to shoppers.<\/p>\n