{"id":141971,"date":"2026-09-07T17:37:50","date_gmt":"2026-09-07T09:37:50","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=141971"},"modified":"2026-09-07T18:45:16","modified_gmt":"2026-09-07T10:45:16","slug":"loreal-malaysia-house-of-beauty-2026","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-house-of-beauty-2026\/","title":{"rendered":"L\u2019Or\u00e9al Malaysia\u2019s House of Beauty 2026 Redefines How Malaysians Discover Beauty"},"content":{"rendered":"<p>Beauty discovery is getting a major digital makeover. <strong>L\u2019Or\u00e9al Malaysia<\/strong> has launched <strong>House of Beauty 2026<\/strong>, the country\u2019s first creator commerce festival, bringing together <strong>13 powerhouse beauty brands, Meta, Shopee and more than 700 creators and affiliates<\/strong> at PARKROYAL COLLECTION Kuala Lumpur.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-141974\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/04.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><\/p>\n<p>Running from <strong>7 to 8 September<\/strong>, the two-day experience explores how beauty lovers increasingly discover, trust and shop through content creators and social platforms. From Lanc\u00f4me and Kiehl\u2019s to CeraVe, La Roche-Posay, Maybelline New York and K\u00e9rastase, the event brings some of the biggest names in beauty under one roof.<\/p>\n<figure id=\"attachment_141975\" aria-describedby=\"caption-attachment-141975\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-141975 size-full\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/05.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><figcaption id=\"caption-attachment-141975\" class=\"wp-caption-text\">Manashi Guha, Country Manager of L\u2019Or\u00e9al Malaysia-Singapore<\/figcaption><\/figure>\n<p>At the heart of House of Beauty is the <strong>Beauty Creator Club<\/strong>, giving creators access to brand expertise, beauty education and earning opportunities beyond the event itself. Meta supports content creation, while Shopee connects creator influence directly to commerce.<\/p>\n<figure id=\"attachment_141976\" aria-describedby=\"caption-attachment-141976\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-141976\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/07.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><figcaption id=\"caption-attachment-141976\" class=\"wp-caption-text\">(l-r) Bella Astillah; Syima Eima; and Ain Edcruce<\/figcaption><\/figure>\n<p>And for the social-first generation \u2014 including fans who love discovering the next beauty obsession online \u2014 the message is clear: beauty trends are no longer just found at the beauty counter; they&#8217;re happening in your feed, livestream and community.<\/p>\n<p>With livestream programming continuing into <strong>9 September<\/strong>, House of Beauty signals a new chapter for Malaysia&#8217;s beauty creator economy \u2014 where discovery, education and shopping meet.<\/p>\n<p class=\"isSelectedEnd\">Beauty lovers and creator-culture enthusiasts, this is one event to have on your radar. <strong>Head to PARKROYAL COLLECTION Kuala Lumpur from 7\u20138 September<\/strong> to experience L\u2019Or\u00e9al Malaysia\u2019s House of Beauty, with livestream programming continuing through <strong>9 September<\/strong>. Discover your favourite beauty brands, connect with the latest creator trends and see how the future of beauty shopping is taking shape.<\/p>\n<p><strong>Raed also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-refill-movement-sustainable-beauty\/\" target=\"_blank\" rel=\"noopener\">L\u2019Or\u00e9al Malaysia Makes Sustainable Beauty the New Normal with Refill Movement<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beauty discovery is getting a major digital makeover. L\u2019Or\u00e9al Malaysia has launched House of Beauty 2026, the country\u2019s first creator commerce festival, bringing together 13 powerhouse beauty brands, Meta, Shopee and more than 700 creators and affiliates at PARKROYAL COLLECTION Kuala Lumpur. Running from 7 to 8 September, the two-day experience explores how beauty lovers [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":141973,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,31,677,2699],"tags":[31188,3689],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u2019Or\u00e9al Malaysia Launches House of Beauty 2026, Connecting Beauty Creators, Commerce and Culture | Pamper.My<\/title>\n<meta name=\"description\" content=\"L\u2019Or\u00e9al Malaysia launches House of Beauty 2026, bringing 13 brands, 700 creators, Meta and Shopee together to transform beauty commerce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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From Kiehl\u2019s,\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2026\/08\/Beauty-in-Perspective-01.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":106081,"url":"https:\/\/www.pamper.my\/news\/beauty\/the-first-ever-loreal-x-lazada-regional-super-brand-parade-house-of-beauty-starts-june-15\/","url_meta":{"origin":141971,"position":1},"title":"The First-ever L\u2019Or\u00e9al x Lazada Regional Super Brand Parade \u201cHouse of Beauty\u201d Starts June 15","date":"Jun 14, 2021","format":false,"excerpt":"L\u2019Or\u00e9al, the leading beauty company will be partnering with Lazada to run\u00a0its first LazMall Super Brand Parade, themed \u201cHouse of Beauty\u201d\u00a0- offering shoppers an exclusive and immersive beauty discovery journey with an authentic multi-brand beauty trends showcase. House of Beauty will build upon the success of \u201cBeauty Ready\u201d in 2020,\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2021\/06\/LOreal-x-Lazada.jpeg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":138741,"url":"https:\/\/www.pamper.my\/news\/beauty\/ysl-beauty-eid-campaign-2026-meerqeen\/","url_meta":{"origin":141971,"position":2},"title":"YSL Beauty\u2019s Golden Celebration: Meerqeen Fronts the House\u2019s First Global Eid Campaign","date":"Feb 23, 2026","format":"video","excerpt":"There is a particular glow to the evenings leading up to Eid \u2014 warm, anticipatory and quietly celebratory. This season, YSL Beauty captures that sentiment in The Golden Celebration, the House\u2019s first-ever global Eid Mubarak campaign, fronted by Malaysian ambassador Meerqeen. Set against a landscape inspired by gilded desert horizons\u2026","rel":"","context":"In &quot;#PamperMyRaya2026&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2026\/02\/maxresdefault.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":140668,"url":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-refill-movement-sustainable-beauty\/","url_meta":{"origin":141971,"position":3},"title":"L\u2019Or\u00e9al Malaysia Makes Sustainable Beauty the New Normal with Refill Movement","date":"Jul 7, 2026","format":false,"excerpt":"Beauty is evolving, and the future looks more responsible. Ahead of World Refill Day, L\u2019Or\u00e9al Malaysia is encouraging Malaysians to embrace a smarter beauty ritual with its Refill Movement, bringing refillable products across seven iconic brands spanning luxury fragrance, professional haircare, dermatological skincare and everyday beauty. Designed to make sustainable\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2026\/07\/Join-The-Refill-Movement_LOreal-Malaysia_16_9.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":121421,"url":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-showcases-commitment-to-creating-beauty-that-transforms-lives-and-empowers-communities\/","url_meta":{"origin":141971,"position":4},"title":"L\u2019Or\u00e9al Malaysia Showcases Commitment to Creating Beauty that Transforms Lives and Empowers Communities","date":"Jun 30, 2023","format":false,"excerpt":"L\u2019Or\u00e9al Malaysia recently held its first-ever corporate showcase, highlighting the company's dedication to creating 'Beauty that Moves the World'. As a leader in the beauty industry, L\u2019Or\u00e9al believes in inclusivity, diversity, empowerment, and responsibility, and it actively brings about positive changes through company-wide and brand initiatives. Tomas Hruska, Managing Director\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2023\/06\/Photo-1.1-Presentation-by-LOre%CC%81al-Malaysia-Managing-Director-Mr-Tomas-Hruska-at-the-LOreal-Groupe-Corporate-Showcase-Event.-.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":63150,"url":"https:\/\/www.pamper.my\/news\/beauty\/young-women-trained-certified-hairdressers-makeup-artists-loreal-malaysias-beauty-better-life\/","url_meta":{"origin":141971,"position":5},"title":"Young Women Trained as Certified Hairdressers and Makeup Artists Through L\u2019Oreal Malaysia\u2019s Beauty For A Better Life","date":"Dec 12, 2017","format":false,"excerpt":"21 young Malaysian women from underprivileged backgrounds celebrated a new beginning as certified hairdressers and makeup artists after 12 months of training with L\u2019Oreal Malaysia\u2019s Beauty For A Better Life programme, made possible through a partnership between the National Council of Women\u2019s Organization (NCWO) and the Vocational Training Opportunity Centre\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2017\/12\/Pamper.My_Loreal-for-a-better-life-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=141971"}],"version-history":[{"count":2,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971\/revisions"}],"predecessor-version":[{"id":141977,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971\/revisions\/141977"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/141973"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=141971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=141971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=141971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}