{"id":141971,"date":"2026-09-07T17:37:50","date_gmt":"2026-09-07T09:37:50","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=141971"},"modified":"2026-09-21T15:00:10","modified_gmt":"2026-09-21T07:00:10","slug":"loreal-malaysia-house-of-beauty-2026","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-house-of-beauty-2026\/","title":{"rendered":"L\u2019Or\u00e9al Malaysia\u2019s House of Beauty 2026 Redefines How Malaysians Discover Beauty"},"content":{"rendered":"<p>Beauty discovery is getting a major digital makeover. <strong>L\u2019Or\u00e9al Malaysia<\/strong> has launched <strong>House of Beauty 2026<\/strong>, the country\u2019s first creator commerce festival, bringing together <strong>13 powerhouse beauty brands, Meta, Shopee and more than 700 creators and affiliates<\/strong> at PARKROYAL COLLECTION Kuala Lumpur.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-141974\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/04.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><\/p>\n<p>Running from <strong>7 to 8 September<\/strong>, the two-day experience explores how beauty lovers increasingly discover, trust and shop through content creators and social platforms. From Lanc\u00f4me and Kiehl\u2019s to CeraVe, La Roche-Posay, Maybelline New York and K\u00e9rastase, the event brings some of the biggest names in beauty under one roof.<\/p>\n<figure id=\"attachment_141975\" aria-describedby=\"caption-attachment-141975\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-141975 size-full\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/05.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><figcaption id=\"caption-attachment-141975\" class=\"wp-caption-text\">Manashi Guha, Country Manager of L\u2019Or\u00e9al Malaysia-Singapore<\/figcaption><\/figure>\n<p>At the heart of House of Beauty is the <strong>Beauty Creator Club<\/strong>, giving creators access to brand expertise, beauty education and earning opportunities beyond the event itself. Meta supports content creation, while Shopee connects creator influence directly to commerce.<\/p>\n<figure id=\"attachment_141976\" aria-describedby=\"caption-attachment-141976\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-141976\" src=\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2026\/09\/07.-House-of-Beauty-LOreal-Malaysia.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><figcaption id=\"caption-attachment-141976\" class=\"wp-caption-text\">(l-r) Bella Astillah; Syima Eima; and Ain Edcruce<\/figcaption><\/figure>\n<p>And for the social-first generation \u2014 including fans who love discovering the next beauty obsession online \u2014 the message is clear: beauty trends are no longer just found at the beauty counter; they&#8217;re happening in your feed, livestream and community.<\/p>\n<p>With livestream programming continuing into <strong>9 September<\/strong>, House of Beauty signals a new chapter for Malaysia&#8217;s beauty creator economy \u2014 where discovery, education and shopping meet.<\/p>\n<p class=\"isSelectedEnd\">Beauty lovers and creator-culture enthusiasts, this is one event to have on your radar. <strong>Head to PARKROYAL COLLECTION Kuala Lumpur from 7\u20138 September<\/strong> to experience L\u2019Or\u00e9al Malaysia\u2019s House of Beauty, with livestream programming continuing through <strong>9 September<\/strong>. Discover your favourite beauty brands, connect with the latest creator trends and see how the future of beauty shopping is taking shape.<\/p>\n<p><strong>Raed also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-refill-movement-sustainable-beauty\/\" target=\"_blank\" rel=\"noopener\">L\u2019Or\u00e9al Malaysia Makes Sustainable Beauty the New Normal with Refill Movement<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beauty discovery is getting a major digital makeover. L\u2019Or\u00e9al Malaysia has launched House of Beauty 2026, the country\u2019s first creator commerce festival, bringing together 13 powerhouse beauty brands, Meta, Shopee and more than 700 creators and affiliates at PARKROYAL COLLECTION Kuala Lumpur. Running from 7 to 8 September, the two-day experience explores how beauty lovers [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":141973,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,31,677,2699],"tags":[985,5997,3689,539],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u2019Or\u00e9al Malaysia Launches House of Beauty 2026, Connecting Beauty Creators, Commerce and Culture | Pamper.My<\/title>\n<meta name=\"description\" content=\"L\u2019Or\u00e9al Malaysia launches House of Beauty 2026, bringing 13 brands, 700 creators, Meta and Shopee together to transform beauty commerce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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As a leader in the beauty industry, L\u2019Or\u00e9al believes in inclusivity, diversity, empowerment, and responsibility, and it actively brings about positive changes through company-wide and brand initiatives. Tomas Hruska, Managing Director\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2023\/06\/Photo-1.1-Presentation-by-LOre%CC%81al-Malaysia-Managing-Director-Mr-Tomas-Hruska-at-the-LOreal-Groupe-Corporate-Showcase-Event.-.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":135404,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/fondation-loreal-beauty-for-a-better-life-salon-malaysia-launch\/","url_meta":{"origin":141971,"position":2},"title":"Malaysia Welcomes Asia\u2019s First Fondation L\u2019Or\u00e9al Beauty for a Better Life Salon","date":"Aug 5, 2025","format":false,"excerpt":"Malaysia is now home to Asia\u2019s first Fondation L\u2019Or\u00e9al Beauty for a Better Life Salon, a pioneering social beauty initiative designed to combat exclusion and uplift underserved communities through the transformative power of beauty. Developed by Fondation L\u2019Or\u00e9al and powered locally by L\u2019Or\u00e9al Malaysia in collaboration with Yayasan Food Bank,\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2025\/08\/LOreal-Malaysia-BFBL-Salon-Launch_Image-4.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":140668,"url":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-refill-movement-sustainable-beauty\/","url_meta":{"origin":141971,"position":3},"title":"L\u2019Or\u00e9al Malaysia Makes Sustainable Beauty the New Normal with Refill Movement","date":"Jul 7, 2026","format":false,"excerpt":"Beauty is evolving, and the future looks more responsible. Ahead of World Refill Day, L\u2019Or\u00e9al Malaysia is encouraging Malaysians to embrace a smarter beauty ritual with its Refill Movement, bringing refillable products across seven iconic brands spanning luxury fragrance, professional haircare, dermatological skincare and everyday beauty. Designed to make sustainable\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2026\/07\/Join-The-Refill-Movement_LOreal-Malaysia_16_9.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":123502,"url":"https:\/\/www.pamper.my\/news\/beauty\/loreal-malaysia-and-womengirls-join-forces-to-empower-women-through-beauty-for-a-better-life-program\/","url_meta":{"origin":141971,"position":4},"title":"L&#8217;Or\u00e9al Malaysia and WOMEN:girls Join Forces to Empower Women Through Beauty for a Better Life Program","date":"Oct 27, 2023","format":false,"excerpt":"L'Or\u00e9al Malaysia, in partnership with WOMEN:girls, has once again demonstrated its commitment to empowering women in underprivileged situations with the successful completion of the Beauty for a Better Life 2023 program. This initiative focuses on uplifting women through upskilling and professional training in the hairdressing and beauty industry, aiming to\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2023\/10\/LOreal-Beauty-for-a-Better-Life-2023_1.jpeg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":130729,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/love-society\/fondation-loreal-empowers-underprivileged-malaysian-women-through-beauty-for-a-better-life-programme\/","url_meta":{"origin":141971,"position":5},"title":"Fondation L\u2019Or\u00e9al Empowers Underprivileged Malaysian Women Through Beauty for a Better Life Programme","date":"Nov 11, 2024","format":false,"excerpt":"The transformative power of beauty is being harnessed to uplift underprivileged women in Malaysia, thanks to Fondation L\u2019Or\u00e9al\u2019s Beauty for a Better Life (BFBL) programme, now in its eighth year. Partnering with WOMEN:girls, the initiative continues to provide a path to empowerment, offering training in professional hairdressing and makeup artistry\u2026","rel":"","context":"In &quot;Beauty&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2024\/11\/Fondation-LOreal_Beauty-for-a-Better-Life_2.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=141971"}],"version-history":[{"count":2,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971\/revisions"}],"predecessor-version":[{"id":141977,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/141971\/revisions\/141977"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/141973"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=141971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=141971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=141971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}