{"id":136560,"date":"2025-10-22T15:16:24","date_gmt":"2025-10-22T07:16:24","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=136560"},"modified":"2025-10-22T16:03:32","modified_gmt":"2025-10-22T08:03:32","slug":"kuala-lumpur-international-beauty-week-2025-guardian-malaysia","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/kuala-lumpur-international-beauty-week-2025-guardian-malaysia\/","title":{"rendered":"Kuala Lumpur International Beauty Week 2025 Returns Bigger with Guardian Malaysia"},"content":{"rendered":"<p>Malaysia\u2019s top beauty showcase, <strong>Kuala Lumpur International Beauty Week (KLIBW)<\/strong>, is set to return from <strong>24 to 26 October 2025<\/strong> at <strong>Mid Valley Exhibition Centre (MVEC)<\/strong>, <strong>Halls 1 &amp; 2<\/strong>, once again led by Guardian Malaysia as Title Sponsor.<\/p>\n<p>Launched in 2022, KLIBW has become a key platform for beauty brands, creators and consumers. The 2024 edition attracted 24,000 visitors, generated over 220 million social impressions, and solidified its position as the country\u2019s leading beauty event.<\/p>\n<p>The 2025 edition is expected to draw <strong>30,000 visitors<\/strong>, feature <strong>300 local and international brands<\/strong>, and project a <strong>300 million social media reach<\/strong>, marking the event\u2019s largest showcase to date. The expanded layout will span two exhibition halls and introduce immersive zones for enhanced visitor engagement.<\/p>\n<figure id=\"attachment_136564\" aria-describedby=\"caption-attachment-136564\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-136564 size-full\" src=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13.jpg 1024w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13-300x200.jpg 300w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13-150x100.jpg 150w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13-768x512.jpg 768w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13-696x464.jpg 696w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_13-630x420.jpg 630w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-136564\" class=\"wp-caption-text\">KLIBW 2025 is set to welcome 30,000 visitors<\/figcaption><\/figure>\n<figure id=\"attachment_136567\" aria-describedby=\"caption-attachment-136567\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-136567\" src=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10.jpg\" alt=\"\" width=\"1024\" height=\"684\" srcset=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10.jpg 1024w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10-300x200.jpg 300w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10-150x100.jpg 150w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10-768x513.jpg 768w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10-696x465.jpg 696w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_10-629x420.jpg 629w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-136567\" class=\"wp-caption-text\">KLIBW 2025 spotlights 300 local and international brands<\/figcaption><\/figure>\n<p>Founder and Creative Director Lira Jamaluddin shared that the vision behind KLIBW is to highlight Malaysian beauty brands on a shared stage with global players. \u201cKLIBW is more than an event \u2014 it\u2019s a community and a celebration of Malaysia\u2019s growing beauty industry,\u201d she said.<\/p>\n<p>Returning as Title Sponsor for the second year, Guardian Malaysia will spotlight a curated mix of trending and up-and-coming beauty labels, including <strong>CeraVe, La Roche-Posay, Hada Labo, Round Lab, Chando, Hanasui, Maybelline, VT Cosmetics<\/strong> and more \u2014 with several debuting at KLIBW 2025.<\/p>\n<p>Attendees can look forward to:<\/p>\n<ul>\n<li><strong>The Highlighter Best of Beauty Awards<\/strong><\/li>\n<li><strong>Live demos, launches &amp; influencer content at The Beauty Stage<\/strong><\/li>\n<li><strong>Makeup Competition for rising talents<\/strong><\/li>\n<li><strong>Beauty Passport stamp-and-redeem trail<\/strong><\/li>\n<li><strong>Beauty Claw Machine prize zone<\/strong><\/li>\n<li><strong>Daily goodie bags for first 3,000 visitors<\/strong><\/li>\n<li><strong>Fast-track Beauty Express Pass (RM38) with exclusive perks<\/strong><\/li>\n<\/ul>\n<figure id=\"attachment_136565\" aria-describedby=\"caption-attachment-136565\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-136565\" src=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15.jpg 1024w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15-300x200.jpg 300w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15-150x100.jpg 150w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15-768x512.jpg 768w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15-696x464.jpg 696w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_15-630x420.jpg 630w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-136565\" class=\"wp-caption-text\">The Highlighter Best of Beauty Awards<\/figcaption><\/figure>\n<figure id=\"attachment_136568\" aria-describedby=\"caption-attachment-136568\" style=\"width: 684px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-136568\" src=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_8.jpeg\" alt=\"\" width=\"684\" height=\"1024\" srcset=\"https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_8.jpeg 684w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_8-200x300.jpeg 200w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_8-100x150.jpeg 100w, https:\/\/media.pamper.my\/2025\/10\/Kuala-Lumpur-International-Beauty-Week-2024_8-281x420.jpeg 281w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><figcaption id=\"caption-attachment-136568\" class=\"wp-caption-text\">Daily goodie bags for first 3,000 visitors<\/figcaption><\/figure>\n<p>General admission remains free with pre-registration via <a href=\"https:\/\/www.ticket2u.com.my\/event\/45504\/kl-international-beauty-week-2025\" target=\"_blank\" rel=\"noopener\">Ticket2U<\/a>. Beauty Express Passes are limited to 300 pax and include three-day fast access and a goodie bag worth RM100.<br \/>\nFor more updates, follow <strong>@KLbeautyweek<\/strong> on Instagram, Facebook and TikTok or visit <a href=\"http:\/\/www.klbeautyweek.com\/\" target=\"_blank\" rel=\"noopener\">klbeautyweek.com<\/a>.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/beauty\/kuala-lumpur-international-beauty-week-returns-in-partnership-with-guardian-malaysia\/\" target=\"_blank\" rel=\"noopener\">Kuala Lumpur International Beauty Week Returns in Partnership with Guardian Malaysia<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malaysia\u2019s top beauty showcase, Kuala Lumpur International Beauty Week (KLIBW), is set to return from 24 to 26 October 2025 at Mid Valley Exhibition Centre (MVEC), Halls 1 &amp; 2, once again led by Guardian Malaysia as Title Sponsor. Launched in 2022, KLIBW has become a key platform for beauty brands, creators and consumers. The [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":136562,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,27,46,28,31,677,2699],"tags":[30103,28444,4317,28954,28085,30101,30102,13858],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kuala Lumpur International Beauty Week 2025 Returns Bigger with Guardian Malaysia | Pamper.My<\/title>\n<meta name=\"description\" content=\"Kuala Lumpur International Beauty Week 2025 returns with 300 brands, 30,000 visitors, and Guardian Malaysia as title sponsor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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