{"id":134946,"date":"2025-07-06T22:44:56","date_gmt":"2025-07-06T14:44:56","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=134946"},"modified":"2025-07-07T00:11:43","modified_gmt":"2025-07-06T16:11:43","slug":"bvlgari-eternally-iconic-campaign-2025","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/bvlgari-eternally-iconic-campaign-2025\/","title":{"rendered":"BVLGARI Reimagines Its Icons with \u2018Eternally Iconic\u2019 Global Campaign"},"content":{"rendered":"

As a tribute to the Maison\u2019s visionary legacy, BVLGARI<\/strong> reintroduces its most recognisable creations \u2014 Serpenti, B.zero1, Tubogas, Divas\u2019 Dream and Octo<\/strong> \u2014 through a dynamic global campaign that merges heritage, innovation and individual expression. Inspired by the \u201cEternally Reborn\u201d narrative, each collection evolves with time, reflecting the personal journey of the modern icon.<\/p>\n

\"BVLGARI <\/a> <\/div> <\/div>
\"BVLGARI <\/a> <\/div> <\/div> <\/div> <\/div>\n
\"BVLGARI <\/a> <\/div> <\/div>
\"BVLGARI <\/a> <\/div> <\/div> <\/div> <\/div>\n

Rooted in Roman artistry and cultural grandeur, BVLGARI\u2019s icons have always drawn from the Eternal City\u2019s magnificence \u2014 from the fan-shaped mosaics of Divas\u2019 Dream inspired by Caracalla Baths, to the architectural boldness of B.zero1, and the hypnotic coil of Serpenti, a symbol of transformation since 1948. The new campaign transcends the traditional, presenting each icon as a vessel of personal rebirth and modern elegance.<\/p>\n

To bring this vision to life, the Maison unveils a multi-channel celebration: ‘The Eternally Iconic’ campaign<\/strong>, launched in June 2025, followed by the \u2018Reborn Series: Iconic Stories\u2019<\/strong>, a digital documentary featuring global ambassadors Zendaya, Anne Hathaway, Priyanka Chopra Jonas, Damiano David<\/strong> and Lorenzo Viotti<\/strong>. Each episode delves into stories of transformation, legacy, and the power of reinvention.<\/p>\n