{"id":134493,"date":"2025-05-27T19:41:53","date_gmt":"2025-05-27T11:41:53","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=134493"},"modified":"2025-05-27T19:41:53","modified_gmt":"2025-05-27T11:41:53","slug":"fenty-beauty-roblox-lip-gloss-game","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/fenty-beauty-roblox-lip-gloss-game\/","title":{"rendered":"Fenty Beauty Returns to Roblox with First-Ever Shoppable Lip Gloss Fantasy Experience"},"content":{"rendered":"

Fenty Beauty is back in the metaverse, this time making beauty history with its first-ever shoppable game experience on Roblox<\/strong>, in collaboration with Shopify. From May 15 to August 15, 2025, users can dive into a glittering world built around Rihanna\u2019s cult-favorite Gloss Bomb Universal Lip Luminizer<\/strong>, now in a fully immersive universe that merges play, creativity, and commerce.<\/p>\n

This marks the third instalment of the Fenty Beauty Experience on Roblox<\/strong><\/a>, now upgraded with live commerce integration. U.S. users aged 18+ can shop physical lip products directly from the in-game Fenty Beauty Store, including an exclusive Grape Splash shade, a holographic purple gloss available only via Roblox.<\/p>\n

Rihanna shared, \u201cIt\u2019s no secret that I\u2019m lip gloss-obsessed\u2026 What\u2019s better than shopping for your favourite gloss in a true Fenty fantasy world?\u201d<\/p>\n

\"\"<\/p>\n

The new Gloss Bomb Lab lets players mix custom lip creations using fan-favourite formulas and Fenty Skin additions, complete quests for exclusive items, and unlock digital collectibles. Influencer guest hosts will appear throughout the season, engaging with users and offering discounts, giveaways, and in-game bonuses.<\/p>\n

Seamlessly blending virtual beauty with real-world shopping, Fenty Beauty continues to set the pace in phygital beauty retail\u2014building a digital beauty playground that empowers global fans to shine, shimmer, and sparkle\u2014inside and outside the game.<\/p>\n

Join the experience at roblox.com\/fentybeauty<\/a>. Follow @fentybeauty<\/a>, @badgalriri<\/a>, and @shopify<\/a> for updates.<\/p>\n

Read also:\u00a0Rihanna Drops the FENTY x PUMA 2025 Collection &#8211; Here\u2019s What You Need to Cop<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Fenty Beauty is back in the metaverse, this time making beauty history with its first-ever shoppable game experience on Roblox, in collaboration with Shopify. From May 15 to August 15, 2025, users can dive into a glittering world built around Rihanna\u2019s cult-favorite Gloss Bomb Universal Lip Luminizer, now in a fully immersive universe that merges […]<\/p>\n","protected":false},"author":10,"featured_media":134495,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[17,46,31],"tags":[29217,29214,29213,9339,29215,19749,19156,29212,29209,1699,29208,29216,29211,29210],"yoast_head":"\nFenty Beauty Launches First Shoppable Roblox Lip Gloss Game Experience Powered by Shopify | Pamper.My<\/title>\n<meta name=\"description\" content=\"Fenty Beauty debuts shoppable lip gloss game on Roblox, fusing beauty, community and e-commerce through Shopify integration.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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Gloss Bomb Heat contains a blend of\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2021\/06\/FB_JU21_T1_GBOMBHEAT_309_1200x1200_72DPI.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":100937,"url":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/newin-holiday-comes-early-with-these-new-fenty-beauty-gloss-bomb-and-stunna-lip-paint-minis\/","url_meta":{"origin":134493,"position":4},"title":"#NewIn: Holiday comes early with these new Fenty Beauty Gloss Bomb and Stunna Lip Paint Minis","date":"Sep 18, 2020","format":false,"excerpt":"Fire up your holiday spirit with these new minis from Fenty Beauty! Packed in giftable sets for holiday, these minis collection featuring covetable new shades of Fenty Beauty Gloss Bomb and Stunna Lip Paint! Glossy Posse: Holo\u2019daze Edition (Mini Gloss Bomb Collection) Deck out your lips in explosive shine with\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2020\/09\/Fenty-Beauty-Minis-Holiday-2020.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":102991,"url":"https:\/\/www.pamper.my\/news\/beauty\/makeup\/fenty-beauty-launches-new-gloss-bomb-cream-color-drip-lip-cream\/","url_meta":{"origin":134493,"position":5},"title":"Fenty Beauty Launches New Gloss Bomb Cream Color Drip Lip Cream","date":"Dec 18, 2020","format":false,"excerpt":"Inspired by the bestselling Gloss Bomb Universal Lip Luminizer, Fenty Beauty is bringing you a range of new lip gloss, Gloss Bomb Cream Color Drip Lip Cream that comes with pure, creamy color and incredible shine. Available in five, shimmer-free shades, the Gloss Bomb Cream Color Drip Lip Cream is\u2026","rel":"","context":"In "Beauty"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2020\/12\/Gloss-Bomb-Cream-Color-Drip-Lip-Cream.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/134493"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=134493"}],"version-history":[{"count":0,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/134493\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/134495"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=134493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=134493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=134493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}