{"id":128144,"date":"2024-07-02T07:00:59","date_gmt":"2024-07-01T23:00:59","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=128144"},"modified":"2024-07-01T18:52:37","modified_gmt":"2024-07-01T10:52:37","slug":"omegas-dreamy-ad-campaign-celebrates-olympic-spirit","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/omegas-dreamy-ad-campaign-celebrates-olympic-spirit\/","title":{"rendered":"OMEGA&#8217;s Dreamy Ad Campaign Celebrates Olympic Spirit!"},"content":{"rendered":"<p><strong>This summer, the City of Lights becomes the stage for sporting history! As the Olympic and Paralympic Games descend upon Paris, OMEGA, the Official Timekeeper, unveils a stunning new advertising campaign that&#8217;s as inspiring as it is visually captivating.<\/strong><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/Th7lxTBg96c?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation\"><\/iframe><\/span><\/p>\n<p>The OMEGA campaign transforms iconic Parisian landmarks into a surreal playground for world-class athletes in a way you&#8217;ve never seen before. Imagine transforming the Eiffel Tower into a high jump runway, the Seine River a shimmering swimming pool, and the Arc de Triomphe a starting line for a sprint race. Through clever use of scale and optical illusion, the campaign takes us on a visually stunning journey, seamlessly integrating elite athletes with iconic Parisian locations, symbolising their limitless potential.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C8M0ieZCoCG\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C8M0ieZCoCG\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C8M0ieZCoCG\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by OMEGA (@omega)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<p>The campaign features <strong>12 phenomenal athletes<\/strong> who are also OMEGA ambassadors. Each athlete represents a different sport, country, and ability, embodying the spirit of the Games. The featured athletes include:<\/p>\n<ul>\n<li><strong>Mondo Duplantis<\/strong>, the current Olympic champion and World Record holder in Pole Vault.<\/li>\n<li><strong>L\u00e9on Marchand<\/strong>, French swimmer and World Record holder in the 400m Medley.<\/li>\n<li><strong>Gianmarco Tamberi<\/strong>, the current Olympic champion in High Jump.<\/li>\n<li><strong>Erriyon Knighton<\/strong>, a rising star and one of the fastest sprinters on the planet.<\/li>\n<li><strong>Shericka Jackson<\/strong>, currently the fastest woman in the world over 200m.<\/li>\n<li><strong>Ma Long<\/strong>, a five-time Olympic champion in Table Tennis.<\/li>\n<li><strong>Marcel Hug<\/strong>, a six-time Paralympic Games champion and multiple World Record holder in Wheelchair Racing.<\/li>\n<li><strong>Bebe Vio<\/strong>, a double gold medal winner at the Paralympic Games in Fencing.<\/li>\n<li><strong>Simon Ehammer<\/strong>, the Swiss hurdler, long jumper, decathlete, and heptathlete.<\/li>\n<li><strong>Peter Burling and Blair Tuke<\/strong>, the New Zealand sailing team with three Olympic medals.<\/li>\n<li><strong>Micka\u00ebl Mawem<\/strong>, the world champion in Bouldering, in the sport of Climbing.<\/li>\n<li><strong>C\u00e9line Boutier<\/strong>, France\u2019s own Major winning golfer.<\/li>\n<\/ul>\n<div id='gallery-1' class='gallery galleryid-128144 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" src=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-128145\" srcset=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5.jpg 640w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5-240x300.jpg 240w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5-120x150.jpg 120w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_BEBE_VIO_OMEGA_4x5-336x420.jpg 336w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-128145'>\n\t\t\t\tBEBE VIO\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" src=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-128146\" srcset=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5.jpg 640w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5-240x300.jpg 240w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5-120x150.jpg 120w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_CELINE_BOUTIER_4x5-336x420.jpg 336w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-128146'>\n\t\t\t\tCELINE BOUTIER\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" src=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-128149\" srcset=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5.jpg 640w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5-240x300.jpg 240w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5-120x150.jpg 120w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_MA_LONG_4x5-336x420.jpg 336w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-128149'>\n\t\t\t\tMA LONG\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<div id='gallery-2' class='gallery galleryid-128144 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" src=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-128148\" srcset=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5.jpg 640w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5-240x300.jpg 240w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5-120x150.jpg 120w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_LEON_MARCHAND_B_4x5-336x420.jpg 336w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-128148'>\n\t\t\t\tLEON_MARCHAND\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" src=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-128151\" srcset=\"https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5.jpg 640w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5-240x300.jpg 240w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5-120x150.jpg 120w, https:\/\/media.pamper.my\/2024\/07\/Adv_OLY24_BTS_SIMON_EHAMMER_B_4x5-336x420.jpg 336w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-128151'>\n\t\t\t\tSIMON EHAMMER\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>The campaign is further elevated by an exclusive song, &#8220;<strong>Born to be a Legend<\/strong>&#8220;, created in collaboration with French rapper SDM. His original lyrics capture the essence of overcoming challenges and the relentless pursuit of victory, perfectly complementing the campaign&#8217;s message of resilience and triumph.<\/p>\n<p>This campaign is a celebration of OMEGA&#8217;s long-standing commitment to the Olympic Games. For over 90 years, OMEGA has served as the Official Timekeeper, ensuring unmatched precision in capturing every historic moment.<\/p>\n<p>Head over to <a href=\"https:\/\/m.youtube.com\/watch?v=A3yBbB-4eTU\" target=\"_blank\" rel=\"noopener\">Youtube<\/a> to watch the captivating OMEGA Olympic Games Campaign. Get ready to embrace the Olympic spirit and ignite a fire within yourself\u2014a fire to push your limits, chase your dreams, and become a legend in your own right. Let the Games begin!<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/omega-celebrates-new-boutique-opening-at-the-exchange-trx-with-star-studded-affair\/\" target=\"_blank\" rel=\"noopener\">OMEGA Celebrates New Boutique Opening at The Exchange TRX with Star-Studded Affair<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This summer, the City of Lights becomes the stage for sporting history! As the Olympic and Paralympic Games descend upon Paris, OMEGA, the Official Timekeeper, unveils a stunning new advertising campaign that&#8217;s as inspiring as it is visually captivating. The OMEGA campaign transforms iconic Parisian landmarks into a surreal playground for world-class athletes in a [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":128152,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38,33,423,2701],"tags":[27235,27234,27225,27226,27233,27231,27229,27230,27227,3923,27224,27228,4619,27232],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>OMEGA&#039;s Dreamy Ad Campaign Celebrates Olympic Spirit! | Pamper.My<\/title>\n<meta name=\"description\" content=\"OMEGA, the Official Timekeeper of Olympics 2024 in Paris, unveils a stunning ad campaign that&#039;s as inspiring as it is visually captivating.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/health\/fitness-sports\/omegas-dreamy-ad-campaign-celebrates-olympic-spirit\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OMEGA&#039;s Dreamy Ad Campaign Celebrates Olympic Spirit! 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