{"id":117876,"date":"2023-01-04T19:00:54","date_gmt":"2023-01-04T11:00:54","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=117876"},"modified":"2023-01-04T19:13:28","modified_gmt":"2023-01-04T11:13:28","slug":"hm-lunar-new-year-2023-campaign","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hm-lunar-new-year-2023-campaign\/","title":{"rendered":"H&#038;M Lunar New Year 2023 Campaign for Southeast Asia Features The Kuan Siblings, Miss World Vietnam 2019 Luong Thuy Linh, and other personalities in the region"},"content":{"rendered":"<p>To welcome the Year of the Rabbit, <strong>H&amp;M<\/strong> launches the campaign <strong>Celebration of Style for Lunar New Year 2023<\/strong> in Southeast Asia, injecting vibrant festive elements into the latest trends and classic silhouettes, while paying tribute to the diverse ways different people celebrate in style.<\/p>\n<div id='gallery-1' class='gallery galleryid-117876 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-117889\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_17-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-117889'>\n\t\t\t\tChristinna Kuan\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-117888\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_16-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-117888'>\n\t\t\t\tJestinna Kuan\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-1-117890\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_12-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-117890'>\n\t\t\t\tPerry Kuan\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<div id='gallery-2' class='gallery galleryid-117876 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-117880\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_13-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-117880'>\n\t\t\t\tMiss World Vietnam 2019 Luong Thuy Linh\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-117879\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_5-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-117879'>\n\t\t\t\tVietnamese singer Song Luan\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-117881\" srcset=\"https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7.jpg 600w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7-225x300.jpg 225w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7-113x150.jpg 113w, https:\/\/media.pamper.my\/2023\/01\/HM-Lunar-New-Year-2023-Campaign_7-315x420.jpg 315w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-117881'>\n\t\t\t\tVietnamese kid influencer Hehe of @hehiuwazzup\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>For this Lunar New Year 2023 campaign, H&amp;M invited some well-known personalities in the region, including Malaysian public figures <strong>the Kuan Siblings<\/strong>, i.e. Christinna Kuan, Jestinna Kuan and Perry Kuan, <strong>Miss World Vietnam 2019 Luong Thuy Linh<\/strong>, <strong>Vietnamese singer Song Luan<\/strong>, <strong>Vietnamese kid influencer Hehe of @hehiuwazzup<\/strong>, to embrace unique expressions of style, self and creativity across culture and space in a surreal dream world.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/XVU8XEM5JuY?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation\"><\/iframe><\/span><\/p>\n<p>In the videos, these personalities personalities were seen wearing <strong>H&amp;M\u2019s 2023 Lunar New Year collection<\/strong> which will be available in-store and online at <a href=\"https:\/\/hm.com\" target=\"_blank\" rel=\"noopener\">hm.com<\/a> from 5th January 2023.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hm-innovation-metaverse-design-story-collection\/\" target=\"_blank\" rel=\"noopener\">High Fashion Meets Virtual Fantasy in H&amp;M\u2019s Latest Innovation Story<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To welcome the Year of the Rabbit, H&amp;M launches the campaign Celebration of Style for Lunar New Year 2023 in Southeast Asia, injecting vibrant festive elements into the latest trends and classic silhouettes, while paying tribute to the diverse ways different people celebrate in style. For this Lunar New Year 2023 campaign, H&amp;M invited some [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":117877,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[24151,38,2701],"tags":[24168,24154,24149,519,1711,24162,5610,24167,1574,24157,24165,24164,24166,24163],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>H&amp;M Lunar New Year 2023 Campaign for Southeast Asia Features The Kuan Siblings, Miss World Vietnam 2019 Luong Thuy Linh, and other personalities in the region | Pamper.My<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/hm-lunar-new-year-2023-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H&amp;M Lunar New Year 2023 Campaign for Southeast Asia Features The Kuan Siblings, Miss World Vietnam 2019 Luong Thuy Linh, and other personalities in the region | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"To welcome the Year of the Rabbit, H&amp;M launches the campaign Celebration of Style for Lunar New Year 2023 in Southeast Asia, injecting vibrant festive elements into the latest trends and classic silhouettes, while paying tribute to the diverse ways different people celebrate in style. 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