{"id":116081,"date":"2022-10-27T06:00:28","date_gmt":"2022-10-26T22:00:28","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=116081"},"modified":"2022-10-27T09:13:41","modified_gmt":"2022-10-27T01:13:41","slug":"lee-zii-jia-fronts-braun-buffels-legacy-135-limited-edition-timepiece","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/lee-zii-jia-fronts-braun-buffels-legacy-135-limited-edition-timepiece\/","title":{"rendered":"Lee Zii Jia Fronts Braun B\u00fcffel\u2019s LEGACY-135 Limited Edition Timepiece Campaign"},"content":{"rendered":"<p>Malaysia&#8217;s No.1\u00a0men&#8217;s singles shuttler, Lee Zii Jia, has been chosen to front Braun B\u00fcffel&#8217;s new timepiece campaign that celebrates the Spirit of Achievement. The national athlete now sports an unprecedented new look as the brand elevates the national role model to now, a fashion icon.<\/p>\n<blockquote><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-116083\" src=\"https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2.jpg\" alt=\"\" width=\"1024\" height=\"694\" srcset=\"https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2.jpg 1024w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2-300x203.jpg 300w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2-150x102.jpg 150w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2-768x521.jpg 768w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2-696x472.jpg 696w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_2-620x420.jpg 620w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\u201cLee Zii Jia represents the exact symbol of boldness and style with his talent in the sports field. He\u2019s an inspiration to many young athletes. With his charisma and drive to succeed, he was the right person with the ultimate embodiment of Spirit of Achievement.\u201d said Creative Director of Braun B\u00fcffel, Datin Sri Linda Chen.<\/p><\/blockquote>\n<p>For its 135th Anniversary milestone, Braun B\u00fcffel embarks on a bold mission to ignite the Spirit Of Achievement with a Limited Edition Timepiece line-up curated for bold achievers &#8211; #BeBoldWithBraunBuffel.<\/p>\n<p>A symbol of redefining oneself and personal achievement, LEGACY-135 comprises 4 unique designs with 2 types of movements in chronograph and automatic respectively. LEGACY-135 is hand-assembled with precision using 316L stainless steel, Scratch-resistant Sapphire Crystal and Super Luminous glow for the index &amp; hands.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-116084\" src=\"https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3.jpg 1024w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3-300x169.jpg 300w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3-150x84.jpg 150w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3-768x432.jpg 768w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3-696x392.jpg 696w, https:\/\/media.pamper.my\/2022\/10\/Lee-Zii-Jia-Fronts-Braun-Buffels-LEGACY-135_3-747x420.jpg 747w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>This collector\u2019s item will only be available in a limited quantity of 135 units per design with laser etching on its stainless steel case displaying the number of each uniquely owned piece (eg. &#8220;N\u00b01\/135\u201d). This is homage to Braun B\u00fcffel\u2019s 135 years of exquisite leather craftsmanship since 1887.<\/p>\n<p>Some features of LEGACY-135:<\/p>\n<ul>\n<li>Limited Edition Laser Etching on each piece<\/li>\n<li>316L Stainless Steel case (Low Carbon Composition stainless steel)<\/li>\n<li>Scratch-resistant Sapphire Crystal with Anti-Reflection<\/li>\n<li>Super Luminous Index &amp; Hands<\/li>\n<li>10 ATM\/100 metres water resistant (suitable for swimming\/snorkelling)<\/li>\n<li>Available in 40mm or 43mm diameter cases<\/li>\n<\/ul>\n<p>Enjoy special prices when you pre-order between 13-27 October 2022:<\/p>\n<ul>\n<li>LEGACY-135 Stainless Steel &#8211; Pre-order Price: RM2,999 (Retail Price: RM3,599)<\/li>\n<li>LEGACY-135 Obsidian Black &#8211; Pre-order Price: RM2,799 (Retail Price: RM3,399)<\/li>\n<li>LEGACY-135 Rose Gold &#8211; Pre-order Price: RM2,699 (Retail Price: RM3,299)<\/li>\n<li>LEGACY-135 Emerald Green &#8211; Pre-order Price: RM2,499 (Retail Price: RM3,099)<\/li>\n<\/ul>\n<p>These Limited Edition Timepieces will be displayed in selected Braun B\u00fcffel boutiques at Pavilion KL, The Gardens, KLCC, 1 Utama, Sunway Pyramid, Gurney Plaza, Penang and Mid Valley Southkey, Johor.\u00a0LEGACY-135 will be launching at The Gardens Mall, Kuala Lumpur on 4 November 2022.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/braun-buffel-unveils-new-store-concept-at-ioi-city-mall-ii\/\" target=\"_blank\" rel=\"noopener\">Braun B\u00fcffel Unveils New Store Concept At IOI City Mall II<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malaysia&#8217;s No.1\u00a0men&#8217;s singles shuttler, Lee Zii Jia, has been chosen to front Braun B\u00fcffel&#8217;s new timepiece campaign that celebrates the Spirit of Achievement. The national athlete now sports an unprecedented new look as the brand elevates the national role model to now, a fashion icon. \u201cLee Zii Jia represents the exact symbol of boldness and [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":116082,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[38,2701],"tags":[23735,21518,23734,23733,23731,23732,190],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lee Zii Jia Fronts Braun B\u00fcffel\u2019s LEGACY-135 Limited Edition Timepiece Campaign | Pamper.My<\/title>\n<meta name=\"description\" content=\"Malaysia\u2019s badminton icon, Lee Zii Jia has been chosen to front Braun B\u00fcffel&#039;s new timepiece campaign that celebrates the 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