{"id":115791,"date":"2022-10-07T06:30:33","date_gmt":"2022-10-06T22:30:33","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=115791"},"modified":"2022-10-06T13:00:51","modified_gmt":"2022-10-06T05:00:51","slug":"shiseido-asia-pacific-debuts-its-first-digital-ambassador-shi-on-lazada","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/shiseido-asia-pacific-debuts-its-first-digital-ambassador-shi-on-lazada\/","title":{"rendered":"Shiseido Asia Pacific Debuts its First Digital Ambassador “SHI” on Lazada"},"content":{"rendered":"

As part of its 150th anniversary celebrations, Shiseido Asia Pacific<\/strong> debuts its first digital ambassador partner, SHI<\/strong>, through an exclusive \u201cBeautify the Future\u201d campaign<\/strong> with e-commerce platform Lazada<\/strong> in Southeast Asia.<\/p>\n

As a passionate advocate for gender equality and women\u2019s empowerment, SHI will encourage consumers to create a better future of beauty by sharing the message of diversity and inclusivity, inspiring confidence, positivity, and wellness in people everywhere. Under this initiative, Shiseido has partnered with NGOs such as Daughters of Tomorrow, Care International and WOMEN:girls to fund programmes in the areas of achieving financial independence and mentoring opportunities. A portion of the sale proceeds will be directly donated to these NGOs with a purchase made on Shiseido, NARS, Issey Miyake, Narciso Rodriguez and Anessa on LazMall.<\/p>\n

Featuring Shiseido\u2019s five exciting portfolio of brands available exclusively on LazMall, including Shiseido, NARS, Issey Miyake, Narciso Rodriguez <\/strong>and Anessa<\/strong>, this campaign runs across six markets in Southeast Asia \u2013 Singapore, Malaysia, Indonesia, Philippines, Thailand and Vietnam. Consumers can shop for good on the brands\u2019 Flagship Store on LazMall<\/a> while supporting their favourite Shiseido products to create a better future through beauty.<\/p>\n

\"Shiseido\" <\/a>
Shiseido <\/div> <\/div> <\/div>
\"NARS\" <\/a>
NARS <\/div> <\/div>
\"Issey <\/a>
Issey Miyake <\/div> <\/div> <\/div> <\/div>
\"Narciso\" <\/a>
Narciso <\/div> <\/div> <\/div>
\"Anessa\" <\/a>
Anessa <\/div> <\/div> <\/div> <\/div> <\/div>\n

The online campaign also features exclusive super saver deals and bestsellers across Shiseido\u2019s multi brands on a dedicated campaign page on Lazada starting from 1 \u2013 14 October<\/strong>. Consumers will also be introduced to Shiseido\u2019s story and learn more about SHI through this campaign site as they shop on LazMall.<\/p>\n

Together with Lazada, Shiseido will be offering the following exclusive deals and discounts to shoppers during this campaign period:<\/p>\n