{"id":115223,"date":"2022-09-08T06:30:03","date_gmt":"2022-09-07T22:30:03","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=115223"},"modified":"2022-09-06T17:55:39","modified_gmt":"2022-09-06T09:55:39","slug":"tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/","title":{"rendered":"Tiffany &#038; Co. Introduces The \u201cLose Yourself In Love\u201d Campaign Starring Beyonc\u00e9"},"content":{"rendered":"<p>The legendary powerhouse and ultimate modern-day woman, Beyonc\u00e9 will star in Tiffany &amp; Co&#8217;s\u00a0latest campaign celebrating individuality, love, and universal connection. The result of a close collaboration and a shared vision between the star and Tiffany &amp; Co., \u201cLose Yourself In Love\u201d is a fiercely elegant homage to the joy of being one\u2019s unapologetic self \u2013 a call to embrace the power of possibility.<\/p>\n<blockquote><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-115225\" src=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC.jpeg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC.jpeg 1024w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-300x225.jpeg 300w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-150x113.jpeg 150w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-768x576.jpeg 768w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-80x60.jpeg 80w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-265x198.jpeg 265w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-696x522.jpeg 696w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_1087_V14_TP_QC-560x420.jpeg 560w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\u201cI am honored to continue the partnership with Tiffany and Co. and to explore even deeper how beautiful our connections are, when we truly celebrate the relationship and importance of love that we have for ourselves as individuals,\u201d says Beyonc\u00e9.<\/p><\/blockquote>\n<p>A Grammy Award-winning icon, wearing Tiffany icons,\u00a0Beyonc\u00e9 is a beacon of confidence, wearing the pinnacle expressions of Tiffany &amp; Co.\u2019s jewelry collections including Tiffany T, Tiffany HardWear, Tiffany Knot and the new Tiffany Lock. House icons including pieces from Jean Schlumberger and Elsa Peretti are also featured throughout the campaign &#8211; two designers, who like Beyonc\u00e9, were pillars of fearless self-expression during their time.\u00a0Most notably, the star wears a custom Tiffany HardWear necklace, created specificially for the campaign. The piece took over 40 hours to assemble and polish by hand at Tiffany &amp; Co.\u2019s JDIW in New York City and boasts 18k gold links three times the scale of the existing Tiffany HardWear graduated link necklace. A limited quantity of these large-scale necklaces will be available for purchase in commemoration of \u201cLose Yourself In Love.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-115226\" src=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop.jpg\" alt=\"\" width=\"1024\" height=\"700\" srcset=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop.jpg 1024w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-300x205.jpg 300w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-150x103.jpg 150w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-768x525.jpg 768w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-218x150.jpg 218w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-696x476.jpg 696w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_01A_0244_V3_crop-614x420.jpg 614w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-115228\" src=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop.jpg\" alt=\"\" width=\"1024\" height=\"691\" srcset=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop.jpg 1024w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop-300x202.jpg 300w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop-150x101.jpg 150w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop-768x518.jpg 768w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop-696x470.jpg 696w, https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_03_0651_V5B_SF_QC_crop-622x420.jpg 622w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<div class=\"tiled-gallery type-rectangular tiled-gallery-unresized\" data-original-width=\"696\" data-carousel-extra='null' itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\" > <div class=\"gallery-row\" style=\"width: 696px; height: 616px;\" data-original-width=\"696\" data-original-height=\"616\" > <div class=\"gallery-group images-1\" style=\"width: 348px; height: 616px;\" data-original-width=\"348\" data-original-height=\"616\" > <div class=\"tiled-gallery-item tiled-gallery-item-large\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/attachment\/20220614_tiffany_masonpoole_02a_0446_v8b_tp_qc_lr_9x16\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"344\"> <meta itemprop=\"height\" content=\"612\"> <img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"115230\" data-orig-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16.jpg\" data-orig-size=\"576,1024\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;IQ4 150MP&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1655223905&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;120&quot;,&quot;iso&quot;:&quot;500&quot;,&quot;shutter_speed&quot;:&quot;0.003125&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16\" data-image-description=\"\" data-medium-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16-169x300.jpg\" data-large-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16.jpg\" src=\"https:\/\/i0.wp.com\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16.jpg?w=344&#038;h=612&#038;ssl=1\" width=\"344\" height=\"612\" data-original-width=\"344\" data-original-height=\"612\" itemprop=\"http:\/\/schema.org\/image\" title=\"20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16\" alt=\"20220614_Tiffany_MasonPoole_02A_0446_V8B_TP_QC_LR_9x16\" style=\"width: 344px; height: 612px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <div class=\"gallery-group images-1\" style=\"width: 348px; height: 616px;\" data-original-width=\"348\" data-original-height=\"616\" > <div class=\"tiled-gallery-item tiled-gallery-item-large\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/attachment\/20220614_tiffany_masonpoole_04_0918_v8_lg_qc_lr_9x16\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"344\"> <meta itemprop=\"height\" content=\"612\"> <img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"115232\" data-orig-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16.jpg\" data-orig-size=\"576,1024\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;4.5&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;IQ4 150MP&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1655242489&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;80&quot;,&quot;iso&quot;:&quot;800&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16\" data-image-description=\"\" data-medium-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16-169x300.jpg\" data-large-file=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16.jpg\" src=\"https:\/\/i0.wp.com\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16.jpg?w=344&#038;h=612&#038;ssl=1\" width=\"344\" height=\"612\" data-original-width=\"344\" data-original-height=\"612\" itemprop=\"http:\/\/schema.org\/image\" title=\"20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16\" alt=\"20220614_Tiffany_MasonPoole_04_0918_V8_LG_QC_LR_9x16\" style=\"width: 344px; height: 612px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <\/div> <!-- close row --> <\/div>\n<p>\u201cLose Yourself In Love\u201d launches globally in print and digital on September 2 and will be amplified through global media activations starting September 9. The accompanying film will launch on <a href=\"https:\/\/Tiffany.com\" target=\"_blank\" rel=\"noopener\">Tiffany.com<\/a> in October 2022.<\/p>\n<p><strong>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-debuts-t-collection-campaign-starring-hailey-bieber\/\" target=\"_blank\" rel=\"noopener\">Tiffany &amp; Co Debuts T Collection Campaign Starring Hailey Bieber<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The legendary powerhouse and ultimate modern-day woman, Beyonc\u00e9 will star in Tiffany &amp; Co&#8217;s\u00a0latest campaign celebrating individuality, love, and universal connection. The result of a close collaboration and a shared vision between the star and Tiffany &amp; Co., \u201cLose Yourself In Love\u201d is a fiercely elegant homage to the joy of being one\u2019s unapologetic self [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":115224,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[41,38,2701],"tags":[1827,23465,5426,22335,22336,17849],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tiffany &amp; Co. 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The result of a close collaboration and a shared vision between the star and Tiffany &amp; Co., \u201cLose Yourself In Love\u201d is a fiercely elegant homage to the joy of being one\u2019s unapologetic self [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-07T22:30:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-06T09:55:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02_0126_V7_SF_QC_LR_crop.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"677\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pamper Editorial Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pamper.my\/news\/#organization\",\"name\":\"Pamper.My\",\"url\":\"https:\/\/www.pamper.my\/news\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Pamper.My\",\"https:\/\/instagram.com\/pamper.my\",\"http:\/\/www.youtube.com\/c\/PamperMyMalaysia\",\"https:\/\/twitter.com\/PamperMalaysia\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pamper.my\/news\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png\",\"contentUrl\":\"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png\",\"width\":555,\"height\":145,\"caption\":\"Pamper.My\"},\"image\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pamper.my\/news\/#website\",\"url\":\"https:\/\/www.pamper.my\/news\/\",\"name\":\"Pamper.My\",\"description\":\"Malaysia\\u2019s leading digital magazine for beauty, fashion, wellness &amp; lifestyle\",\"publisher\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.pamper.my\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02_0126_V7_SF_QC_LR_crop.jpg\",\"contentUrl\":\"https:\/\/media.pamper.my\/2022\/09\/20220614_Tiffany_MasonPoole_02_0126_V7_SF_QC_LR_crop.jpg\",\"width\":1024,\"height\":677},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/#webpage\",\"url\":\"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/tiffany-co-introduces-the-lose-yourself-in-love-campaign-starring-beyonce\/\",\"name\":\"Tiffany & Co. 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