{"id":109995,"date":"2021-12-20T08:00:43","date_gmt":"2021-12-20T00:00:43","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=109995"},"modified":"2021-12-20T09:36:46","modified_gmt":"2021-12-20T01:36:46","slug":"herbal-essences-partnered-with-watsons-for-the-forests-for-good-initiative","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/hair\/herbal-essences-partnered-with-watsons-for-the-forests-for-good-initiative\/","title":{"rendered":"Herbal Essences Partnered with Watsons for the \u201cForests for Good\u201d Initiative"},"content":{"rendered":"

Herbal Essences<\/strong> has partnered with Watsons Malaysia<\/strong> for the \u201cForests for Good\u201d initiative<\/strong> that will see they restore forests across Malaysia, starting from the State of Perak. Consumers are able to support this initiative by simply purchasing Herbal Essences products at Watsons and adopting trees of their own.<\/p>\n

As part of P&G\u2019s efforts across the Asia, Middle East & Africa (AMA) region to actively protect nature by planting trees that help improve local biodiversity ecosystems, this \u201cForests for Good\u201d initiative was born out of the intention to improve the environment while also fulfilling the people\u2019s demand for more green solutions. This initiative is inspired by the Greening Malaysia Programme<\/strong>, a 100 Million Trees Planting Campaign to help preserve the country\u2019s biological diversity while improving the quality of the environment and rivers.<\/p>\n

P&G has partnered with social enterprise and provider of the technology – EcoMatcher<\/strong> that provides full transparency on its tree-planting projects. Utilising blockchain technology that increases traceability, consumers can visit P&G Forests For Good campaign page<\/strong><\/a> to stay updated on the tree planting progress while tracking and measuring their estimated environmental impact.<\/p>\n

Here\u2019s how you can participate and adopt your trees:<\/p>\n