{"id":108342,"date":"2021-10-05T08:30:26","date_gmt":"2021-10-05T00:30:26","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=108342"},"modified":"2021-10-05T10:05:17","modified_gmt":"2021-10-05T02:05:17","slug":"newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/","title":{"rendered":"#NewIn Fragrance: BOSS ALIVE &#8211; A Fragrance for Women Who Make Bold Moves"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Created entirely by women, for women, BOSS Parfums is unveiling <strong>ALIVE<\/strong>, a fragrance for women who make bold moves. Designed to celebrate the bliss of being immersed in the moment, ALIVE offers a fresh take on feminine freedom. This new Boss perfume is a\u00a0joyful fragrance with a signature trail,\u00a0embodies the spirit of independent, elegant and powerfully feminine, and inspire women to live life to the full every day.<\/p>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-108345\" src=\"http:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2.jpg\" alt=\"\" width=\"1024\" height=\"1024\" srcset=\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2.jpg 1024w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2-150x150.jpg 150w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2-300x300.jpg 300w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2-768x768.jpg 768w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2-696x696.jpg 696w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-2-420x420.jpg 420w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>ALIVE is a fruity and woody Eau de Parfum created by renowned perfumer Annick Me\u0301nardo as a female companion to the iconic BOSS Bottled male scent. The scent unfolds through notes of energetic Apple, sharp Blackcurrant, sun-kissed Plum and warm Cinnamon that remind the wearer that life is best lived vibrantly. The addition of natural Madagascan Vanilla becomes a marker of the perfume, a symbol of the joie de vivre that the ALIVE woman possesses.<\/p>\n<p>At the floral heart, Indian Jasmine Sambac envelops the senses as it contrasts with Thyme, reflecting her ability to balance awareness and abandon with ease. The backbone of the scent leans on vibrant and strong woods comprising Chinese Cedarwood, creamy Sandalwood, Olivewood and Alaskan Goldenwood, which offer a reassuring warmth and strength that inspires the ALIVE woman to march to the rhythm of her own drum.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-108344\" src=\"http:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1.jpg\" alt=\"\" width=\"450\" height=\"450\" srcset=\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1.jpg 1024w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1-150x150.jpg 150w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1-300x300.jpg 300w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1-768x768.jpg 768w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1-696x696.jpg 696w, https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-1-420x420.jpg 420w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p>Housed in a sleek flacon designed by German jewelry maker Amelie Riech, its architectural shape and heavy glass bottle is encased by a feminine golden metal band; a solid and tangible reminder that happiness can be found within each moment.<\/p>\n<p style=\"text-align: left;\" align=\"center\">BOSS\u00a0ALIVE Eau de Parfum\u00a0is\u00a0available at Metrojaya, Sogo and Isetan Online and departmental stores at the following prices:<\/p>\n<ul>\n<li><b><span lang=\"en-GB\">BOSS\u00a0ALIVE Eau de Parfum (50ml) &#8211; RM345<\/span><\/b><\/li>\n<li><b><\/b><b><span lang=\"en-GB\">BOSS\u00a0ALIVE Eau de Parfum (80ml) &#8211; RM449<\/span><\/b><\/li>\n<\/ul>\n<p>Read also:\u00a0<a href=\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-scent-private-accord\/\" target=\"_blank\" rel=\"noopener noreferrer\">#NewIn Fragrance: BOSS THE SCENT Private Accord For Him &amp; For Her<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Created entirely by women, for women, BOSS Parfums is unveiling ALIVE, a fragrance for women who make bold moves. Designed to celebrate the bliss of being immersed in the moment, ALIVE offers a fresh take on feminine freedom. This new Boss perfume is a\u00a0joyful fragrance with a signature trail,\u00a0embodies the spirit of independent, elegant and [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":108343,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[27,2699],"tags":[21697,15565,21698,11717,21699,3032],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My<\/title>\n<meta name=\"description\" content=\"BOSS Parfums is unveiling ALIVE, a a\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My\" \/>\n<meta property=\"og:description\" content=\"BOSS Parfums is unveiling ALIVE, a a\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/\" \/>\n<meta property=\"og:site_name\" content=\"Pamper.My\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Pamper.My\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-05T00:30:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-05T02:05:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pamper Editorial Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pamper.my\/news\/#organization\",\"name\":\"Pamper.My\",\"url\":\"https:\/\/www.pamper.my\/news\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Pamper.My\",\"https:\/\/instagram.com\/pamper.my\",\"http:\/\/www.youtube.com\/c\/PamperMyMalaysia\",\"https:\/\/twitter.com\/PamperMalaysia\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pamper.my\/news\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png\",\"contentUrl\":\"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png\",\"width\":555,\"height\":145,\"caption\":\"Pamper.My\"},\"image\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pamper.my\/news\/#website\",\"url\":\"https:\/\/www.pamper.my\/news\/\",\"name\":\"Pamper.My\",\"description\":\"Malaysia\\u2019s leading destination for beauty, fashion, wellness and lifestyle inspiration.\",\"publisher\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.pamper.my\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg\",\"contentUrl\":\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg\",\"width\":1024,\"height\":1024},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage\",\"url\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/\",\"name\":\"#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My\",\"isPartOf\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage\"},\"datePublished\":\"2021-10-05T00:30:26+00:00\",\"dateModified\":\"2021-10-05T02:05:17+00:00\",\"description\":\"BOSS Parfums is unveiling ALIVE, a a\\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.pamper.my\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#NewIn Fragrance: BOSS ALIVE &#8211; A Fragrance for Women Who Make Bold Moves\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#\/schema\/person\/1f83b17a69d14ed04e9334e3869c34e0\"},\"headline\":\"#NewIn Fragrance: BOSS ALIVE &#8211; A Fragrance for Women Who Make Bold Moves\",\"datePublished\":\"2021-10-05T00:30:26+00:00\",\"dateModified\":\"2021-10-05T02:05:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage\"},\"wordCount\":315,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.pamper.my\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg\",\"keywords\":[\"#FeelALIVE\",\"#NewIn Fragrance\",\"BOSS Alive\",\"BOSS Parfums\",\"BOSS\\u00a0ALIVE\\u00a0Eau de Parfum\",\"HUGO BOSS\"],\"articleSection\":[\"Body\",\"Slider (Beauty)\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.pamper.my\/news\/#\/schema\/person\/1f83b17a69d14ed04e9334e3869c34e0\",\"name\":\"Pamper Editorial Team\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pamper.my\/news\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2019\/01\/Pamper.My-initial-Logo-150x144.jpg\",\"contentUrl\":\"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2019\/01\/Pamper.My-initial-Logo-150x144.jpg\",\"caption\":\"Pamper Editorial Team\"},\"description\":\"If you have an interesting story to tell or share, drop us an email at editor@pamper.my and angie@pamper.my.\",\"sameAs\":[\"https:\/\/www.pamper.my\",\"https:\/\/www.facebook.com\/Pamper.My\",\"https:\/\/instagram.com\/pamper.my\/\",\"https:\/\/twitter.com\/https:\/\/twitter.com\/PamperMalaysia\",\"https:\/\/www.youtube.com\/channel\/UCU6ef9JLkURc5if6Qv4cIrQ\"],\"url\":\"https:\/\/www.pamper.my\/news\/author\/editor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My","description":"BOSS Parfums is unveiling ALIVE, a a\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/","og_locale":"en_US","og_type":"article","og_title":"#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My","og_description":"BOSS Parfums is unveiling ALIVE, a a\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.","og_url":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/","og_site_name":"Pamper.My","article_publisher":"https:\/\/www.facebook.com\/Pamper.My","article_author":"https:\/\/www.facebook.com\/Pamper.My","article_published_time":"2021-10-05T00:30:26+00:00","article_modified_time":"2021-10-05T02:05:17+00:00","og_image":[{"width":1024,"height":1024,"url":"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg","type":"image\/jpeg"}],"twitter_misc":{"Written by":"Pamper Editorial Team","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.pamper.my\/news\/#organization","name":"Pamper.My","url":"https:\/\/www.pamper.my\/news\/","sameAs":["https:\/\/www.facebook.com\/Pamper.My","https:\/\/instagram.com\/pamper.my","http:\/\/www.youtube.com\/c\/PamperMyMalaysia","https:\/\/twitter.com\/PamperMalaysia"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.pamper.my\/news\/#logo","inLanguage":"en-US","url":"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png","contentUrl":"http:\/\/media.pamper.my\/2022\/06\/Pamper.My-Logo-new.png","width":555,"height":145,"caption":"Pamper.My"},"image":{"@id":"https:\/\/www.pamper.my\/news\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.pamper.my\/news\/#website","url":"https:\/\/www.pamper.my\/news\/","name":"Pamper.My","description":"Malaysia\u2019s leading destination for beauty, fashion, wellness and lifestyle inspiration.","publisher":{"@id":"https:\/\/www.pamper.my\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pamper.my\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage","inLanguage":"en-US","url":"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg","contentUrl":"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg","width":1024,"height":1024},{"@type":"WebPage","@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage","url":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/","name":"#NewIn Fragrance: BOSS ALIVE - A Fragrance for Women Who Make Bold Moves | Pamper.My","isPartOf":{"@id":"https:\/\/www.pamper.my\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage"},"datePublished":"2021-10-05T00:30:26+00:00","dateModified":"2021-10-05T02:05:17+00:00","description":"BOSS Parfums is unveiling ALIVE, a a\u00a0joyful fragrance with a signature trail for women who make bold moves and offers a fresh take on feminine freedom.","breadcrumb":{"@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pamper.my\/news\/"},{"@type":"ListItem","position":2,"name":"#NewIn Fragrance: BOSS ALIVE &#8211; A Fragrance for Women Who Make Bold Moves"}]},{"@type":"Article","@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#article","isPartOf":{"@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage"},"author":{"@id":"https:\/\/www.pamper.my\/news\/#\/schema\/person\/1f83b17a69d14ed04e9334e3869c34e0"},"headline":"#NewIn Fragrance: BOSS ALIVE &#8211; A Fragrance for Women Who Make Bold Moves","datePublished":"2021-10-05T00:30:26+00:00","dateModified":"2021-10-05T02:05:17+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#webpage"},"wordCount":315,"commentCount":0,"publisher":{"@id":"https:\/\/www.pamper.my\/news\/#organization"},"image":{"@id":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#primaryimage"},"thumbnailUrl":"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg","keywords":["#FeelALIVE","#NewIn Fragrance","BOSS Alive","BOSS Parfums","BOSS\u00a0ALIVE\u00a0Eau de Parfum","HUGO BOSS"],"articleSection":["Body","Slider (Beauty)"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-alive-a-fragrance-for-women-who-make-bold-moves\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.pamper.my\/news\/#\/schema\/person\/1f83b17a69d14ed04e9334e3869c34e0","name":"Pamper Editorial Team","image":{"@type":"ImageObject","@id":"https:\/\/www.pamper.my\/news\/#personlogo","inLanguage":"en-US","url":"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2019\/01\/Pamper.My-initial-Logo-150x144.jpg","contentUrl":"https:\/\/www.pamper.my\/news\/wp-content\/uploads\/2019\/01\/Pamper.My-initial-Logo-150x144.jpg","caption":"Pamper Editorial Team"},"description":"If you have an interesting story to tell or share, drop us an email at editor@pamper.my and angie@pamper.my.","sameAs":["https:\/\/www.pamper.my","https:\/\/www.facebook.com\/Pamper.My","https:\/\/instagram.com\/pamper.my\/","https:\/\/twitter.com\/https:\/\/twitter.com\/PamperMalaysia","https:\/\/www.youtube.com\/channel\/UCU6ef9JLkURc5if6Qv4cIrQ"],"url":"https:\/\/www.pamper.my\/news\/author\/editor\/"}]}},"jetpack_featured_media_url":"https:\/\/media.pamper.my\/2021\/10\/BOSS-ALIVE-Eau-de-Parfum-Campaign-Visual-with-Emma-Roberts-1.jpeg","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6BDs3-sbs","jetpack-related-posts":[{"id":69648,"url":"https:\/\/www.pamper.my\/news\/beauty\/body\/discover-new-boss-scent\/","url_meta":{"origin":108342,"position":0},"title":"Discover the New BOSS THE SCENT For Her","date":"Mar 15, 2018","format":false,"excerpt":"Be prepared to experience captivating lightness with new BOSS THE SCENT For Her Eau de Toilette\u00a0-\u00a0the new seductive fragrance for women from BOSS Perfumes! BOSS THE SCENT For Her EDT opens with luminously bright Pink Pepper and Green Mandarin. Strong yet soft. Powerful and feminine. An enticing combination that triggers\u2026","rel":"","context":"In &quot;Body&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2018\/03\/BOSS-THE-SCENT-For-Her.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":87476,"url":"https:\/\/www.pamper.my\/news\/beauty\/body\/newin-fragrance-boss-scent-private-accord\/","url_meta":{"origin":108342,"position":1},"title":"#NewIn Fragrance: BOSS THE SCENT Private Accord For Him &#038; For Her","date":"Dec 21, 2018","format":false,"excerpt":"BOSS Parfums unveils its next chapter in the story of seduction: BOSS THE SCENT`s new campaign explores seduction in the digital age and the transcendental power of the fragrance that's surpassing borders and igniting our deepest desire to connect in the real world. Aphrodisiac twists of the original fragrances, BOSS\u2026","rel":"","context":"In &quot;Body&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2018\/12\/Model-Shot-01.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":29780,"url":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/boss-scent-feminine-seductive-scent-women\/","url_meta":{"origin":108342,"position":2},"title":"BOSS THE SCENT for Her &#8211; a Feminine and Seductive Scent for Women","date":"Sep 28, 2016","format":false,"excerpt":"Inspired by a journey of powerful seduction and Jason Wu's creative vision as Artistic Director for BOSS Womenswear,\u00a0BOSS THE SCENT for her\u00a0exudes a sublime feminine elegance, warmth and seductiveness that unfolds gradually over time. Revealing a rousing aphrodisiac base of Roasted Cocoa with an unquestionably alluring power, the effect is\u2026","rel":"","context":"In &quot;Fashion&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2016\/09\/BOSS_The_Scent_For_Her_Flacon_100ml-RM-427.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":65272,"url":"https:\/\/www.pamper.my\/news\/for-him\/boss-black-boss-scent-parfum-edition-valentines-day\/","url_meta":{"origin":108342,"position":3},"title":"BOSS Black and BOSS THE SCENT Parfum Edition for Him This Valentine&#8217;s Day","date":"Jan 11, 2018","format":false,"excerpt":"Bringing the best of fashion and fragrance together, BOSS Parfums and BOSS Menwear combine their expertise to launch their first joint limited edition\u00a0-\u00a0the BOSS Black Edition capsule collection and BOSS THE SCENT Parfum Edition For Him this\u00a0Valentine's Day. BOSS Black Edition\u00a0Capsule Collection Bringing the idea of black-tie dressing into a\u2026","rel":"","context":"In &quot;Body&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.pamper.my\/news\/wp-content\/uploads\/2018\/01\/BLACK-EDITION_MALE-LEATHER-JACKET_RGB.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":113547,"url":"https:\/\/www.pamper.my\/news\/for-him\/5-new-masculine-perfumes-for-the-stylish-dads-this-fathers-day\/","url_meta":{"origin":108342,"position":4},"title":"5 NEW Masculine Perfumes for the Stylish Dads This Father&#8217;s Day","date":"Jun 14, 2022","format":false,"excerpt":"This father's day, if you're planning on getting your dad or a father-figure in your life a gift, a luxurious fragrance is always a great option, especially for the dad who's cool, stylish and confident! Let's cherish the man in your life with one of these NEW masculine fragrances that\u2026","rel":"","context":"In &quot;Body&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2022\/06\/5-Masculine-Fragrances-for-Fathers-Day.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":106136,"url":"https:\/\/www.pamper.my\/news\/for-him\/pamperpicks-5-new-fragrances-for-him-this-fathers-day\/","url_meta":{"origin":108342,"position":5},"title":"#PamperPicks: 5 New Fragrances for Him This Father&#8217;s Day","date":"Jun 17, 2021","format":false,"excerpt":"Father's day is fast approaching! But\u00a0are you still thinking of what to get for your dad or your hubby this special appreciation occasion? Why not surprise that special man in your life with a gift of scent to show your love? A new\u00a0fragrance is always a\u00a0good gift idea for almost\u2026","rel":"","context":"In &quot;Body&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.pamper.my\/2021\/06\/man-opening-perfume-smiling.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/108342"}],"collection":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/comments?post=108342"}],"version-history":[{"count":2,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/108342\/revisions"}],"predecessor-version":[{"id":108347,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/posts\/108342\/revisions\/108347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media\/108343"}],"wp:attachment":[{"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/media?parent=108342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/categories?post=108342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pamper.my\/news\/wp-json\/wp\/v2\/tags?post=108342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}