{"id":102218,"date":"2020-11-10T18:00:23","date_gmt":"2020-11-10T10:00:23","guid":{"rendered":"https:\/\/www.pamper.my\/news\/?p=102218"},"modified":"2020-11-10T18:17:45","modified_gmt":"2020-11-10T10:17:45","slug":"burberry-launches-new-campaign-in-support-of-the-voices-of-tomorrow","status":"publish","type":"post","link":"https:\/\/www.pamper.my\/news\/lifestyle\/fashion\/burberry-launches-new-campaign-in-support-of-the-voices-of-tomorrow\/","title":{"rendered":"Burberry Launches New Campaign In Support Of The Voices Of Tomorrow"},"content":{"rendered":"

Continuing to celebrate community, creativity and the voices of the future, Burberry unveils its latest campaign. The campaign itself fosters a community \u2013 bringing together different creative spheres and juxtaposing figures from fashion, dance and sport. Dynamic, diverse and free, it is a unified world \u2013 a Burberry universe.<\/p>\n

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Burberry Campaign c Courtesy of Burberry _ Rafael Pavarotti<\/figcaption><\/figure>\n

“This campaign is about looking forwards, looking to the future – inspired by youth, it brings together a community of different talents and worlds as one. United by passion, commitment and love, this campaign is a celebration of their dreams, of exploring and of always going beyond. It\u2019s all about that fearless spirit and imagination when pushing boundaries, something that we hold so close to our hearts at Burberry.” –\u00a0Riccardo Tisci, Chief Creative Officer<\/strong><\/p><\/blockquote>\n

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Burberry Campaign c Courtesy of Burberry _ Rafael Pavarotti<\/figcaption><\/figure>\n
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Burberry Campaign c Courtesy of Burberry _ Rafael Pavarotti<\/figcaption><\/figure>\n

The uniting element is youth and exceptional creativity. The span of figures also finds an echo in society as a whole, as well as the communities encouraged by the youth initiatives Burberry is supporting in partnership with Marcus Rashford MBE<\/strong> \u2013 allowing people to achieve their full potential, to explore their dreams and to always go beyond.<\/p>\n

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Marcus Rashford (Burberry Campaign c Courtesy of Burberry _ Rafael Pavarotti)<\/figcaption><\/figure>\n

The campaign film, created in collaboration with Megaforce, unlocks this idea, transporting the viewer from the everyday to the extraordinary, allowing them to explore a new fantasy. Directed by Katelin Arizmendi and choreographed by (LA)HORDE, a troupe of four young dancers explore a modern reconfigured British landscape, a choreographed terrain journeying from city to sea. Alongside the film, behind-the scenes content champions the community of young dancers \u2013 Kevin Bago, Robinson Cassarino, Chantel Foo and Zhan\u00e9 Samuels \u2013 showcasing their characters, their personalities, their hopes and dreams.<\/p>\n

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#RiccardoTisci Directors @The_Megaforce DOP @KateArizmendi Choreographers @La.Horde Styling @IbKamara Production company @Riffrafffilms Vocals performed by @DreyaMac Cast @Zhane.Samuels, @Chanfyx, @Kevin.Bago, @RobinsonCassarino #Burberry<\/a><\/p>\n

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